1. Positive answer

1. The registered capital of the settled company must be 500,000 yuan or more, and the registration time must be more than two years;

2. The settled company needs to be a general taxpayer and can issue a 17% value-added tax invoice;

3. It needs to have a three-in-one business license, the front and back of the legal person ID card, and a general taxpayer qualification certificate. Rigid information such as the bank account opening bank license and general authorization letter;

4. Have the trademark registration certificate or complete authorization of the sales brand.

2. Analysis details

JD.com specialty stores refer to stores that sell two or more other people’s or own-brand products under the same first-level category on the JD.com open platform. Merchant stores that operate products of one authorized brand but have not obtained exclusive authorization from the brand rights holder to enter JD.com’s open platform operate products of multiple authorized brands, and each brand is owned by the same actual controller. According to the rules, the store is named with the brand name + corporate name. The brand name should be a registered trademark or a trademark that is being registered. The merchant should have a complete authorization chain from the brand owner to the merchant to sell the brand goods, such as If multiple brands are operated, each brand should be owned by the same actual controller. If the authorization period is exceeded and the authorization is not continued, the store name shall no longer be used; the enterprise trade name, that is, the trade name, is an iconic word in the enterprise name that is significantly different from other enterprises in addition to the administrative division, industry or business characteristics, and organizational form. The naming format is the brand name plus the corporate trade name plus the specialty store. If there are multiple brands, the main brand name of the specialty store plus the corporate trade name plus the specialty store.

3. What are the advantages of opening a store on JD.com

1. The docking platform is convenient. JD.com can easily connect with mobile platforms such as WeChat and mobile phones, which can help merchants obtain more Traffic and exposure opportunities. Users can quickly enter the shopping portal in the WeChat discovery interface and quickly enter the JD.com platform;

2. There are many high-quality customers. Generally speaking, the consumption level of JD.com customers is relatively high, and among them There are more high-quality customers, which can help merchants obtain more high-quality customers.