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Shuyi Business School

Shuyi Business School is as follows:

Shuyi is a catering brand under Sichuan Shuyi Catering Management Co., Ltd., the trademark "Shuyi" registration number: 14648333, registered in 2014, focusing on In the grass jelly tea industry, we advocate the "fresh, healthy and fashionable" jelly tea culture, making it easier to start a business and making the world fall in love with jelly tea.

Knowledge expansion:

Shu is also affiliated to Sichuan Shuyi Catering Management Co., Ltd., headquartered in Chengdu. The brand adheres to the principle of "scientific management, sincere service", "healthy, "Natural and fashionable" is the product concept. It adopts two business models: direct operation and franchise.

The main specialty is Shaoxiancao tea, and has successively developed innovative drinks such as Yangzhi Manna Shaoxiancao, Taro Ball Shaoxiancao, Yogurt Shaoxiancao and other innovative drinks

Shu Yishao Xiancao is A brand belonging to the catering industry? The founder is Wang Bin. "Shu Yishao Xiancao" is a well-known local brand from Sichuan Province. It was born in 2007 and has focused on the Xiancao tea industry for 16 years, advocating "freshness, "Healthy and fashionable" grass jelly tea drinking culture advocates making starting a business easier and making the world fall in love with jelly grass tea.

Entering the second half of development, the competition on the new tea beverage circuit has become increasingly fierce. The challenges faced by brands include not only multi-brand competition within the circuit, but also competition between cross-border players in other circuits, fighting for creativity, Fighting for quality and brand power has become an indispensable key point to break the situation.

In 2022, despite the impact of a series of factors such as repeated epidemics and rapid changes in consumption, the well-known new tea brand Shuyishao Xiancao (hereinafter referred to as "Shuyi") has not stopped growing. The pursuit of multi-dimensional innovation has injected unlimited possibilities into the long-term development of the brand.

As we enter 2022, brands that have survived the accelerated "shuffle" of the epidemic will rely on continuous innovation to overcome the problem of product homogeneity. It seems that they are only in the "primary stage." Only by launching more popular products in an environment that continues to be "involved" can qualitative changes occur.

In 2022, the book also takes a new approach and breaks through the internal volume. Based on the "plant-based" DNA that has been carried since the establishment of the brand, it continues to extend the product positioning and layout of "plant-based new tea drinks" and expands it to fit contemporary consumption. The product strategic layout based on the actual needs of the users.