1, resource method
Rudd believes that behind every customer, there are roughly 250 relatives and friends. Winning the favor of a customer means winning the favor of 250 people; On the contrary, if you offend one customer, it means that you have offended 250 customers. In website construction, a customer may bring a group of customers, which is a necessary condition for a website company to grow and develop.
2, the law of mind
Why don't service providers advocate low-cost stations and template stations? Obviously, once the image of low price and cheap price is deeply rooted in the hearts of customers, it is difficult to change. This is also the reason why those hundred yuan intelligent website building models cannot be transformed.
3. Category rule
At present, the website building market is in the downstream, and few website building companies can quickly occupy customers' minds. When choosing a website company, enterprises should try to choose companies that are not limited to existing products and technologies, but are constantly pursuing the development of new categories, so that the development of websites can keep up with the development of the Internet.
4. Ownership law
When your competitor already has a pronoun or status in the eyes of potential customers, it is futile for you to have the same pronoun again.
5, the law of duality
There are at most two brands in an industry, one is an established giant and the other is a rising star. The website construction industry is now in a leaderless stage. If you can't become a brand in a certain field, then you have to change your strategy, even the industry.
6. Law of opposites
In the field of search engines, 360 is a typical example that is not willing to be second. Baidu will try its best to beat 360 and ensure the first position. Either follow the first rule or have the strength to beat the first rule. This is the law of opposites.
7. Leading Law
The circle of website construction is relatively small, and it lacks industry benchmarks. To become an industry benchmark, it is necessary to stand out from this disorderly competitive environment and become a standard. The law of "fast" is essential for qualified and excellent website construction companies to stay ahead and not be surpassed: do things that change quickly and do things that meet their goals.
8. Differentiation law
The website construction market is small and big. It is related to every industry and will inevitably differentiate into many small industries. What a website company should do is to find what it is best at and become a leader.
9. Long-term law
Low prices and templates, which only focus on immediate interests and ignore long-term interests, are not desirable. Regular website building companies should not give up their established positioning and brand because of performance pressure.
The above are nine instructions for the website construction industry.
Website construction website