The process of sales business, in fact, sales generally means running business, so what should we pay attention to in order to achieve the goal? What is the sales process? What are the skills to do a good job, make a lot of money and sell business processes?
The process of sales business 1 The workflow of sales business is simply: publicity, inquiry, negotiation, ordering, delivery, collection and after-sales. Details are as follows.
1, the first step in sales is to set a good goal and get ready. Many sales fail for two reasons. One is that customers don't buy products, and the other is that they are defeated by competitors. In fact, this is all because you are not fully prepared, or you don't have a real sales target. Therefore, as a salesperson, before selling products, we should determine our own goals and make full preparations.
2. Review the advantages of the company's products before visiting customers, be familiar with the shortcomings of competitors' products in the same industry, recall the successful cases of visiting customers recently, and associate them with the excitement of meeting customers. A good salesman is a miscellaneous scientist.
Knowing astronomy above and geography below, if you want to be a winner, you must first become an expert and know your own products like the back of your hand, and know the products of competitors in the same industry like the back of your hand.
3. Develop customers, understand customers' demand for your products, and understand customers' purchasing power through communication with customers. Know who your customers are, where they will appear, when they will buy, and why they won't.
4. Establish trust with customers, introduce products and create value. Your image should look like an expert in this field. When you receive customers, you should pay attention to basic business etiquette. You should be able to ask questions, listen, use customer witnesses, celebrity witnesses, and use media witnesses and authoritative witnesses in communication.
5. After concluding the transaction with the customer, sign the necessary contract or other transaction documents. And promised to provide customers with good after-sales service.
The flow of sales business 2. The classification flow chart of sales business
cross functional process chart
The cross-functional flowchart shows the relationship between the steps in the process and the functional departments that perform these steps. Cross-functional flowcharts can be used to show processes between departments. Cross-functional flow chart can choose horizontal or vertical layout:
Horizontal cross-functional flow chart
Areas representing functional units are placed horizontally on the diagram to emphasize the process.
Vertical cross-functional flow chart
Bands representing functional units are placed horizontally or vertically from top to bottom in the chart, thus emphasizing functional units.
Functions of sales business flow chart
Sales business flow chart plays a great role in the work, and its functions are as follows:
1, standardized management system
Flowchart can help enterprises standardize their management system and make them avoid detours. It is easy for new employees to be standardized and professional by understanding the flow chart and following the process, which is enough to reflect the importance of the flow chart.
2. Realize the transformation from personal ability to organizational ability.
Sales business flow chart can turn individual Excellence into many people's Excellence and then into organizational ability. An excellent enterprise depends on the flow chart. As long as the flow exists, the core competitiveness will not disappear.
3. Data analysis.
The process of making sales business flow chart is the process of fully understanding business processing and the basis of system analysis.
Method of drawing sales business flow chart
It is best to draw a business flow chart simply and clearly. By removing unnecessary and redundant business links, merging repeated links and supplementing missing links, we can read and understand the business flow chart more clearly.
These questions need to be considered when drawing the sales business flow chart: "Are there any links in the process, and can you reduce the cost after deleting them?" "Is there any other more effective way to construct the flow chart?"
The drawing of business flow chart is based on the actual business process, expressed by prescribed symbols, and it is required to reflect the actual business concisely and truly.
General template for sales business flow chart
Horizontal cross-functional flow chart
Vertical cross-functional flow chart
The process of sales business 3 What should I pay attention to when running a business?
Ten commandments and ten main points
1, crying children have milk to eat. When many salesmen start to do business, they are often very motivated. They don't know what to do when looking for customers, sending samples and quoting prices. They often give up all their efforts. In fact, you should always ask him when your order will be placed, and always ask him until there is a result. In fact, purchasing is just waiting for us to ask him.
You should go fishing instead of casting a net. The most effective and comfortable way to run a business is to use fishing, just like when we first started chasing girls, instead of chasing several girls at the same time, we took a fancy to one and pursued it tirelessly until we succeeded. I run my own business like this, and I will choose the right industry.
For example, if I want to work in the earphone industry, I will pick about three in the industry and seriously attack him until I get into it, and then the rest will be easy. In this way, when you account for 80% of the headset industry, we will move to other industries and copy it. Just like fishing, it is very comfortable to catch big ones, one by one.
Extended data:
Through method:
This method requires the salesman to directly target the customer's main purchase motivation, directly sell to him, catch him off guard, and then "take advantage of it" to convince him in detail. Please look at the following scene: the doorbell rings and a well-dressed man is standing on the steps of the gate. When the host opened the door, the man asked, "Is there an advanced food blender at home?" The man was shocked.
The host didn't know how to answer this sudden question. He turned to discuss with his wife, who replied curiously, "We have a food blender at home, but it is not particularly advanced." The salesman replied, "I have an advanced one here." With that, he took out an advanced food blender from his bag.
Then, it goes without saying that the couple accepted his promotion. If the salesman changes his way of speaking, he will say, "I'm a salesman of company X, and I'm here to ask if you want to buy a new food blender."