As the New Year approaches, everyone will be busy buying New Year's goods to add a New Year atmosphere to their homes to welcome the Lunar New Year. However, for lovers, there is still an important festival to celebrate before welcoming the Lunar New Year - Lovers Festival.

Gifts are indispensable for Valentine’s Day, so what gifts should you prepare for your beloved this year? In order to give you one more choice when choosing gifts for Valentine's Day, this week I bring you another classic series of Cartier products - the LOVE series.

Source of inspiration for the LOVE series

Western society in the 1960s and 1970s was in a period of violent cultural, moral and political turmoil. The prevailing "sexual liberation" movement made Many people have lost their faith in love and life.

In order to restore people's belief in love and commitment, Cartier chief designer Aldo Cipullo designed the LOVE series in Cartier's New York studio in 1969 to express love and loyalty to each other. The same has been introduced before The JusteunClou series, a classic Cartier series, is also produced by him.

Aldo Cipullo was very fond of this story: before going out to fight, soldiers often "locked" their wives' wrists with iron chastity belts to maintain marital fidelity. He wanted to design a contemporary symbol of "locking" with marital fidelity, so he ended up designing a "two-piece" bracelet with the theme of love.

The bracelet with a unique "screw" design can only be opened by the couple using a special screwdriver. Tie the bracelet on the lover's wrist and lock the love with a screwdriver. Without a screwdriver, the bracelet will not work. Being opened also means the eternity of love. This is the birth of the Cartier LOVE series of bracelets and matching screwdrivers.

LOVE Series Products

After understanding the profound historical connotation behind this, let’s take a look at this uniquely designed bracelet.

The bracelets in the Cartier LOVE series are available in various styles, including white K gold, yellow K gold, and rose gold. The inside of the bracelet is engraved with the word "CARTIER", which perfectly interprets the brand's traditional cultural aristocratic style.

In addition to the simplest styles, there are also diamond-encrusted designs. The diamond-encrusted styles include 1 pink sapphire, 3 diamonds, 6 diamonds, 10 diamonds, etc., which can brighten the overall color and show the ultimate luxury.

Cartier's love bracelet subverts the original aesthetic standards, replacing the round shape with an oval shape, making the bracelet fit more closely around the wrist and letting love surround it closely. The iconic screw design is unforgettable, tightly locking the passionate love, and it will be eternal at first sight.

In addition to bracelets, the Cartier LOVE series also includes rings, necklaces and earrings. The LOVE series of rings is also one of Cartier's best-selling products in the world.

The LOVE series of rings has developed to this day and has also launched a variety of styles, similar to bracelets, with three different materials, as well as diamond-free and diamond-encrusted styles. The iconic screw design, distinctive elegant style, echo of simplicity and luxury, and the smooth and flawless ring wall show the perfection of men and women, convey fiery emotions, fashionable and noble, sensibility and elegance coexist, and are ideal for couples. An excellent token to enhance feelings.

The LOVE series has witnessed countless touching moments of love. Like a witness and guardian, it always accompanies true love. As Valentine's Day approaches, if you haven't decided what to give yet, you might as well consider the LOVE series of products, which is also an excellent choice.

The picture comes from the Internet

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