The advantage of wet wipes over paper towels is that wet wipes are wet wipes and can be used to scrub our skin. Generally, we use wet wipes for babies in families. It is more convenient to change diapers and wipe with wet wipes. Generally speaking, the wet wipes we use for babies can be wiped directly by hand, and the quality must be guaranteed.
Wet wipes on the market can be roughly divided into two types: one is for disinfection, but cannot disinfect other items, and contains skin care ingredients, which can only be used for skin care. The other is disinfectant wipes, which can not only disinfect themselves, but can also disinfect other items, and can be used to disinfect or disinfect skin scratches, scratches, etc. When purchasing wet wipes, be sure to see the function and positioning of the wipes. So, how should we choose the category of wet wipes trademark?
According to the encyclopedia of trademark transfer classification, the category of wet wipes trademark belongs to category 16-1603-tissue for daily use-tissue 160306, and tissue 160307.
Trademarks are very important to enterprises and are their intangible assets. As time goes by, the value of trademarks will become higher and higher, bringing unpredictable value to enterprises. So where does the value of trademarks to enterprises reflect?
①Trademark is an information resource with the function of transmitting information.
A trademark is a symbol of a product. Its appearance first explains the origin of the product and conveys the information of the new product to consumers, which has the function of creating consumption, stimulating and guiding demand.
Any trademark represents the internal quality and standards of a specific product, indicating to a certain extent the producer or operator's quality responsibility for the product, fully ensuring that consumers can choose among competing similar products. and identify products.
②Trademark is a concentrated expression of corporate image and reputation.
Generally speaking, companies hope that consumers can display their image and reputation through the distinctiveness of trademarks, thereby deepening consumers’ impressions of products, attracting consumers’ attention and stimulating consumers to purchase, thereby achieving product Purpose of sale. At the same time, a good brand image can also enhance consumers' loyalty to the trademark and promote repeated purchases.
③Trademark is an intangible asset of the enterprise.
We know that a trademark is valid for 10 years, but it can add value through the renewal function. Therefore, business operators must pay attention to the special role of trademarks, try to give products a good name, widely publicize product trademarks on the premise of reliable quality, increase the visibility of product trademarks, promote product sales, and consolidate their market position. Therefore, as brand awareness increases, the value of trademarks and their appreciation are immeasurable.
④Trademark is a sharp weapon for enterprises to compete in the market.
Trademark is a necessary condition for enterprise products to enter the market, and competition is an inherent economic law of the market economy. Modern enterprises usually use non-price competition to build brand awareness based on trademark advertising and enable products to enter the market smoothly. At the same time, relying on trademark visibility, enterprises will continue to innovate, continuously improve product quality, increase product added value, consolidate existing market share, expand market share, and occupy a dominant position in competition.
Nowadays, companies pay more and more attention to trademarks. Trademarks can bring value to businesses and others. Therefore, for enterprises, the first thing we pay attention to is not the enterprise itself, but the enterprise's trademark.
Direct access to trademark supermarket: Class 16 trademark transfer