logo means trademark.

logo is the foreign language abbreviation of logo or trademark, and it is the abbreviation of logotype, which plays a role in identifying and promoting the logo-owning company. Through the image logo, consumers can remember the company subject and brand culture. The logo in the network is mainly a graphic symbol used by each website to link with other websites, representing a website or a section of the website.

Characteristics:

logo is a change of Greek logos and a product of modern economy, which is different from the ancient imprint. Modern signs bear the intangible assets of enterprises and are the medium of comprehensive information transmission of enterprises.

logo, as the most important part of enterprise CIS strategy, is the most widely used, the most frequent and the most critical element in the process of corporate image transmission. The strong overall strength, perfect management mechanism, high-quality products and services of the enterprise are all contained in the logo, which is repeatedly portrayed through constant stimulation.

what are the above references? Baidu encyclopedia-—logo