AliExpress is now in full swing and is a very popular platform among overseas buyers. There are also many domestic merchants operating this platform. However, joining AliExpress is not that simple. Merchants need to prepare their trademarks in advance to successfully apply for admission.
1. Why can’t the trademark be clicked?
It may be that the network is not good and it is not loaded. It is recommended to refresh and try.
If the brand attribute cannot find your own trademark, it may be due to the following reasons:
1. The trademark is not in the trademark qualification application list of the platform, which means that your trademark is in the background Have not applied to be added yet.
Add method: "Account and Certification" - "Trademark Add", for specific operations, please refer to the note "Detailed Explanation of AliExpress Store Opening Notes"
Submit the AliExpress trademark on the application page for trademark qualifications Authorization application.
2. The category path of your trademark qualification is inconsistent with the published product category.
Inconsistent categories will also prevent you from finding the corresponding trademark in the brand attributes of the published product. Please confirm the correct category before proceeding. For example, if you take a screenshot, you need to verify that the category of the published product is consistent with the leaf category for which the application was successful.
3. After ensuring that the above tasks are completed correctly, the next step is the most critical step.
Add leaf sub-categories to the major category where the trademark is located, and which sub-category is added so that you can find your trademark attributes when publishing in which sub-category
Steps:
1. On the editing page of the product released in the background, click "Apply for Brand" under the trademark attribute,
2. Click "New Application" on the page after the jump
3. Enter the approved trademark in "Search Brand", click "Search" and your trademark will be automatically displayed
4. At this time, select the trademark name you want to add and click " "Next step." At this time, all the subcategories under the major category we selected when registering the AliExpress store are displayed.
5. Then we check the subcategories we want to sell on the platform one by one, click "Submit" and you are done!
The application for adding a subcategory trademark takes about 3 days -5 working days! After passing the review, you can find our own trademark in the product trademark attribute when you publish the product!
2. AliExpress’s trademark requirements
Registered trademark in both Chinese and English;
Registered in China or overseas;
Possess a trademark registration certificate or trademark registration application acceptance notice;
AliExpress platform We attach great importance to the quality of the products on the platform, so all merchants entering the platform are required to have a trademark. If the merchant does not have his own trademark, he can apply for brand authorization. As long as the trademark meets the requirements, it can be settled.
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