Question 1: Understanding the meaning of the Mengniu trademark The Mengniu trademark is the ideographic shape of the company name Mengniu.

With a thick and elegant horizontal stroke, it symbolizes the vast and fertile land of Inner Mongolia. The unique regional advantages indicate that the development conditions of the enterprise are at the right time and in the right place. The curved corners and strong peaks represent the tenacity and hard work of the cow, and symbolize the positive, steady and enterprising corporate philosophy. The entire logo is composed of white and green, keeping away from the theme of pollution and highlighting the pursuit of nature.

Question 2: Mengniu’s logo and meaning The Mengniu trademark is the ideographic shape of the company name Mengniu.

With a thick and elegant horizontal stroke, it symbolizes the vast and fertile land of Inner Mongolia. The unique regional advantages indicate that the development conditions of the enterprise are at the right time and in the right place. The corners are as strong as peaks, indicating the cow's tenacity and hard work, and symbolizing the positive, steady and enterprising corporate philosophy. The entire logo is composed of white and green, with the theme of staying away from pollution and highlighting the pursuit of nature.

Question 3: What is the meaning of the Mengniu logo? The Mengniu trademark is the ideographic shape of the company name Mengniu. A thick and elegant horizontal stroke symbolizes the vast and fertile land of Inner Mongolia. The unique regional advantages indicate that the development conditions of the enterprise are at the right time and in the right place. The corners are as strong as peaks, indicating the cow's tenacity and hard work, and symbolizing the positive, steady and enterprising corporate philosophy. The entire logo is composed of white and green, keeping away from the theme of pollution and highlighting the pursuit of nature. The logo is more like the morning represented by the sun rising from the horizon, giving people a feeling of vitality and freshness.

Question 4: What does Mengniu's 85601213 mean? Telephone

Question 5: What does the "Mengniu" milk trademark mean? Anti-piracy

Question 6: What is the font of Mengniu's logo "Mengniu"? It is a special effect, not a font.

Generally, large companies’ logos and other VIs are designed by themselves.

Question 7: What is the significance of Mengniu? The moon is crescent, the partner in my heart, Mengniu, your partner in life! The milk from the original ecological grassland cows is called Mengniu because the product name itself, and the trademark actually looks like a cow’s head, is consistent with the name, and the product itself is a milk product, which is very consistent. Attached: Mengniu corporate cultural characteristics , structure, connotation 1. Value and significance of corporate culture 1. The relationship between corporate culture and enterprises Corporate culture construction is the core of Mengniu’s corporate operation success. It is said that enterprises rely on culture for development and survival, and corporate culture changes an enterprise. 2. The importance of corporate culture 1) The values ????shared by the team 2) The summarized code of conduct 3) The distinctive corporate image 3. The composition of corporate culture 1) VI visual identity: the face of the company. 2) Identification of BI activities: the hands of the enterprise 3) Identification of MI concepts: the heart of the enterprise 4. Significance of corporate culture 1) Cultural power is the source of the core competitiveness of an enterprise, and corporate culture reflects a spiritual temperament dedicated to material production. 2) Corporate culture construction is closely related to enterprise development. It is the soul of enterprise development, a major event related to the future and destiny of the enterprise, and an important part of strategic planning for enterprise development. 3) Without excellent corporate culture, it is difficult to create an environment for entrepreneurs to grow. Without the growth of excellent entrepreneurs, it is difficult to achieve continuous innovation in corporate culture. 4) Material resources will eventually be exhausted, and only spiritual power will continue to exist. 5) Building corporate culture is to realize the mission of the company and unify the company's thoughts, concepts, attitudes, behaviors, and values. 6) A good corporate culture can bring employees together, guide them to identify with the company's goals, and combine their life pursuits with the company's goals. It can train employees to understand company policies and regulate the relationship between individuals and between individuals and teams. relationships of mutual interest between individuals and companies. 5. The purpose of building corporate culture: 1) Create an innovative atmosphere, attract and unite people, stimulate the potential of the team, and build a century-old foundation. 2) Corporate culture is a kind of values, shared vision, mission, and way of thinking that all team members share and pass on to new members. It represents the organization's widely accepted way of thinking, moral concepts, and codes of conduct.

3) The value reflected by corporate culture: embodying self-worth and pursuing team value 4) Personal career is closely linked to self-transformation 5) Personal career is closely linked to the company’s development prospects 6) Personal career is closely linked to social progress 2. The basic structure of Mengniu’s corporate culture 1. Characteristics 1) Two highs: high goals: a leader in the global dairy industry; high realm: century-old Mengniu, strengthening milk and promoting agriculture 2) Two strengths: strong core innovation of corporate culture and strong core competitiveness of corporate culture 3) Three types: learning type, respecting type, competitive type 2. Mengniu people’s values ????only change is the truth of the universe, so we must adapt to corporate changes, and actively create opportunities to create our own life amidst constant changes value. 3. Mengniu’s view of work: Understand work as a process of learning, innovation and creating meaning. 4. Three atmospheres of Mengniu’s corporate culture: 1) Institutional atmosphere is the guarantee 2) Material atmosphere is the foundation 3) Emotional atmosphere is the core. 5. The comprehensive expression of Mengniu culture is based on the core of integrity, with the mission of strengthening milk and promoting agriculture, and using the entrepreneurial spirit of learning, communication and self-transcendence to create a century-old Mengniu brand, and it will take 5-10 years to become a leading brand in the dairy industry in China and the world. . 6. The core content of Mengniu culture 1) Business philosophy: Centennial Mengniu, strengthening milk to promote agriculture 2) Enterprise spirit: learning communication, self-transcendence, every Mengniu person must be committed to reducing mutual misunderstandings and being criticized in the team misunderstanding, and at the same time have the courage to compete with yourself and do every little thing completely and in place. 3) Management philosophy: scientific, market-oriented, systematic; 4) Talent philosophy: internationalization, specialization, and branding. 5) Quality concept: humanized products and global standards. 7. The mission of Mengniu Culture is to create an outstanding enterprise with international competitiveness for the country; to create a world brand with century-old development potential for the nation; to improve the health quality of consumers and build a platform for employees to realize the value of life. 8. The core competitiveness of Mengniu culture is the ultimate goal of successfully managing people's hearts, the ability to integrate global effective resources and achieve strategic goals with a win-win benefit mechanism and learning and innovation methods. 9. The specific expression of Mengniu culture Integrity: Patek Honesty First, PepsiCo...>>

Question 8: What do Mengniu people mean? Production plants in various cities have codes and production Put the date together and look at the code to know where it was produced

Question 9: What does it mean when a mobile phone number is marked as Mengniu? It doesn’t mean anything. It’s just that someone marked your number with a smartphone. Don’t worry about him. It doesn’t matter. What's going on?

Question 10: Mengniu's corporate culture 1. Meaning of the Mengniu logo: It is the ideographic shape of the company name Mengniu. A thick and elegant horizontal stroke symbolizes the vast and fertile land of Inner Mongolia. The unique regional advantages indicate that the development conditions of the enterprise are at the right time and in the right place. The corners are as strong as peaks, indicating the tenacity and hard work of the cow, and symbolizing the positive, steady and enterprising corporate philosophy. The entire logo is composed of white and green, highlighting the theme of pursuing nature and staying away from pollution. 2. The party and the Communist Party have given us opportunities for development, and we must make our due contributions to the party and the people. ——Niu Gensheng 3. The company takes the name of Mengniu as a lofty corporate spirit to arouse people's closeness and awe to the cows, as well as to the truth, goodness and beauty, and to a positive spirit. The pursuit of excellence symbolizes the glory of Ruziniu spirit in the enterprise. 4. The product is named after Mengniu, which symbolizes the cow from the Inner Mongolia prairie. She eats green grass and squeezes out pure fresh milk. This unique resource advantage creates a good natural brand. 5. The developing Marxism is the leader in the construction of corporate culture of Mengniu Dairy Group; socialist values ????are the core of the construction of corporate culture of Mengniu Dairy Group; *** theory and ***, and the scientific outlook on development are the core of the construction of corporate culture of Mengniu Dairy Group the soul of Mengniu Dairy Group; socialist morality is the principle of Mengniu Dairy Group's corporate culture construction; socialist harmony is the foundation of Mengniu Dairy Group's corporate culture construction; a superior environment is the guarantee of Mengniu Dairy Group's corporate culture construction; a good image is the foundation of Mengniu Dairy Group's corporate culture construction The external manifestation of the pursuit of cultural construction; innovation is the magic weapon for the healthy, sustainable and rapid growth of Mengniu Dairy Group. 1. The chairman’s motto: Small victory depends on wisdom, big victory depends on morality; work seriously and be honest. 2. The company's purpose: to provide high-quality dairy products for the physical and mental health of every consumer.

3. The company’s business positioning: Mengniu has been committed to strengthening milk and promoting agriculture for a century, and to be a milk manufacturing service provider dedicated to human health. 4. The company’s mission: (1) To create an outstanding enterprise with international competitiveness for the country. (2) Create a world brand for the nation with a century-old development potential. (3) Serve to improve the health quality of consumers. (4) Build a platform for employees to realize their life value. 5. The company's strategic goals: continue to forge ahead, adhere to scientific development, strive for innovation, integrate global effective resources, and build the company into a leading dairy manufacturer in China and the world. 6. The company's development strategy: scientific management, ensuring quality, expanding the market and improving efficiency. We will win market and brand advantages with quality and service advantages, and strive to build the company into a century-old Mengniu that is world-renowned. 7. The company's commitment: To consumers: provide green dairy products and spread health concepts. To customers: win-win cooperation and common development. To shareholders: highly responsible and long-term returns. For employees: education and training, success in life. To the society: operate in accordance with the law, strengthen agriculture, protect the ecology, and give back to the public. 8. The company’s entrepreneurial spirit: sincere unity, courage to fight, learning and innovation, pursuit of excellence, advancing with the times, and serving the motherland. 9. The company’s employment principles: openness, justice and fairness; those with virtue and talent will be given special emphasis, those with virtue but without talent will be cultivated and used, those with talent but without virtue will be restricted from employment, and those without virtue and talent will be resolutely not employed. 10. The company's management philosophy: use culture to unite people's hearts, use systems to control human nature, and use brands to achieve life. 11. The company's pursuit: to cultivate first-class employees, build a first-class team, use first-class equipment, implement first-class management, produce first-class products, provide first-class services, and build a first-class brand. 12. The company's management policy: service, coordination, guidance, supervision, and assessment. Service - superiors serve subordinates, agencies serve grassroots, upper processes serve lower processes, and employees serve customers and consumers. Coordination - Coordinate the relationship between the company and the government, the company and its sister units, departments within the company, and between employees. Guidance - overall guidance, business guidance, being a coach rather than an athlete, and not overstepping the boundaries of management. Supervision - Conduct all-round and whole-process supervision and inspection of subordinate departments and personnel. Assessment--implement all-round assessment for all employees and link it to salary. 13. The company's quality goal: the product passing rate reaches 100%. 14. Characteristics of the company's products: hygienic, natural, pure, high quality, fresh, healthy and fashionable. 15. The essence of the company's corporate culture: (1) Honesty, superiors should be honest to subordinates; subordinates should be honest to superiors; companies should be honest to customers and consumers; companies should be honest to customers; companies should be honest to partners; Be honest among people. (2) Compete with yourself. When you find a problem, look for the cause within yourself first and practice self-transcendence. 16. Mengniu; forward management; philosophy: seize all opportunities before they come; all hidden...>>