According to relevant data, in the first half of the year, the pass rate of enterprises applying for registered trademarks was 96, and the error rate was 0.26. The average review period for trademark registration was also shortened to less than 5 months. , it can be seen that the Trademark Office has achieved relatively significant standardization results in the rectification measures to strictly control imports. So, what should you pay attention to when applying for brand trademark registration?

1. Trademark color: Before designing the color of a trademark, most companies will consider its practicality and long-term value. However, in a broad sense, after the black and white trademark is successfully registered, it can be used in the later stages. , corresponding adjustments and changes are being made according to the company's vision and trends, but color trademarks do not have such meticulous novelty. Therefore, before applying for trademark registration, an enterprise must consider its own position and trends, and then classify colors and patterns suitable for the development of the enterprise through targeted target selection.

2. Trademark font: Font is also a very important component in trademark registration, such as Chinese, English, art, and Chinese and English combinations. If the company has already determined the fonts and graphics that correspond to the company's development before applying, then the most effective and safe way is to copyright the fonts, because only in this way can it avoid duplicates in the later market environment. infringement disputes.

What are the benefits of registering a brand trademark?

1. It is convenient for consumers to recognize the brand for shopping;

2. The trademark registrant has the exclusive right to trademark and is protected by law;

3. Through trademark registration, You can create a brand and occupy the market first;

4. Trademark is an intangible asset and its value can be evaluated;

5. Trademark can be transferred and licensed to others. Or pledge to convert to realize its value.

6. Trademark is also a necessary condition for quality inspection, health inspection, bar code, etc.

7. Local industrial and commercial bureaus at all levels supervise the quality of goods and services through the management of trademarks.

The above is what you need to pay attention to when applying for brand trademark registration. If you want a trademark, go to Bajie. Goods undergo social inspection and supervision in the market and participate in competition. This market competition is a competition among various performance indicators such as product variety, quality, price, etc., and this information is transmitted to consumers through the bridge of trademark. Use trademarks to promote goods and services, be concise, eye-catching, and easy to remember, leaving a deep impression on consumers to attract and induce their desire to "buy quickly", thereby achieving the effect of creating a famous brand and expanding sales. Brand trademark registration Trademark registration application