Yes. According to the provisions of the Trademark Law of the People's Republic of China, when a registered trademark is transferred, the transferor and the transferee should sign a transfer agreement and submit an application to the Trademark Office at the same time. Auction transfer is not prohibited, so in Alibaba For a trademark obtained at an auction, the buyer will obtain the exclusive right to use, income and disposal rights of the trademark, which can be transferred through a transfer agreement. A trademark refers to a sign that can distinguish the goods of a natural person, legal person or other organization from the goods of others, including words, graphics, letters, numbers, three-dimensional signs, color combinations and sounds, etc., as well as combinations of the above elements.