The Jordan logo is as follows:

The p>AIR JORDAN outsole uses solid traction and excellent flexibility. The groove is designed to imitate the natural movement of human feet. Tom Luedecke of Jordan Brand explained: "Its weft engineering actually matches the footprint. We are looking for a footprint to find the place where the wear of shoes first occurred, and the appropriate traction mode. "

The proprietary knitting technology developed by Jordan brand is not different from standard carbon fiber, but its size and shape are different. It provides a moderate amount of rigidity while allowing the foot to bend naturally.

extended information

Air Jordan 1 is the first positive basketball shoe of Nike Jordan series, which was born in 1985. Because it is the first pair of black and red shoes in NBA, it is also remembered by everyone at first sight. From this pair of shoes, another classic retro shoe, Nike Dunk, was derived.

Jordan's magical performance on the court and nike's excellent advertising have made the Air Jordan 1 with poor performance a great success. In 1985, the sales of these shoes reached $13 million! By September of the following year, Air Jordan 1 had sold 2.3 million pairs, which became a miracle in the history of sports shoes.

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