As of November 2019, GU has no offline stores in Nanjing. GU has ten offline stores in China. GU's first nine stores are located in Shanghai and Suzhou. The tenth GU store is GU's first store in South China and opened in Victoria Plaza, Guangzhou.

In addition to offline stores, GU launched online channels in the Chinese market on August 18, 2015. Since entering China in 2013, GU has gained the favor of Chinese consumers with prices lower than Uniqlo. It showed a positive trend in fiscal year 2019. During the period, sales surged by 1.27 billion yen to 238.7 billion yen, approximately 15.9 billion yuan, and net profit surged by 13.92 billion yuan to 1.87 billion yuan, setting a fashion record.

Extended information

According to reports from Japan’s TBS TV station, Japan’s Fast Retailing Company, the operator of the casual clothing brand Uniqlo, recently announced that it will start printing paper for its subsidiaries Uniqlo and GU from April. There is a fee for packaging bags.

Previously, paper shopping bags from Uniqlo and GU were free. Starting from April 1, 2020, stores will charge 10 yen per paper shopping bag. It is reported that Fast Retailing has successively replaced the plastic shopping bags of its brands with paper shopping bags since September last year.

In addition, other fast fashion brands have also adopted new strategies for shopping bags. The year before last, large clothing brand Hamp;