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What are the conditions for trademark registration on Tmall?

What are the conditions for trademark registration on Tmall? The conditions for entering Tmall require that the merchant must be a company or enterprise, have a trademark registration certificate, a trademark acceptance certificate, seven-day no-reason returns and exchanges, and an agent store of the brand. The following intellectual property rights will be introduced to you.

What are the conditions for entering Tmall?

1. To enter Tmall Mall, merchants must be a company or enterprise, and their registered address must be in mainland China. Merchants also need to provide information about the company's legal person and shareholders, as well as a business license and A copy of the enterprise's tax registration certificate with the official seal.

2. Entering Tmall Mall also has requirements for corporate brand influence, and you need to prepare a trademark registration certificate or trademark acceptance certificate.

If the trademark is a pure pattern trademark, it does not meet the Tmall Mall entry requirements. It needs to be a text trademark and a graphic trademark together to meet the Tmall Mall entry requirements.

If the company applying to enter Tmall Mall is a brand merchant, in addition to meeting the above entry conditions, the merchant must also have a specific R mark or TM mark. And merchants that successfully apply can provide consumers with formal invoices.

3. The conditions for Tmall store entry also include merchants needing to provide consumer rights of seven-day no-reason returns and exchanges.

That is, within seven days of receiving the goods, consumers can return or exchange the goods without any reason. Merchants in Tmall Mall must provide this consumer protection right.

4. The Tmall store entry conditions are that if the Tmall store applied for by the merchant is an agent store of a certain brand, it must not only meet the Tmall store entry conditions, but also provide a formal authorization letter from the brand owner. .

If it is a specialty store that operates multiple brands at the same time in the Tmall store, it needs to provide proof that the goods are from formal channels. During the store operation, it must strictly abide by the operating rules of Tmall Mall.

FAQ: What should I do if my brand registration on Tmall fails the evaluation?

The above is what are the conditions for trademark registration on Tmall? related content. After reading this, I believe you have a certain understanding of trademark transfer. If you have the need to enter Tmall Mall, or want to purchase a trademark, you are welcome to consult a professional intellectual property consultant. Tmall entry conditions Tmall entry rules