You can give the client examples of some large clothing manufacturers that have made trademarks. The reason why the customer does not make trademarks can be attributed to several reasons. One is that he thinks it is useless, so you have to find a good reason and case to talk to him. Let’s talk about it; the other one is reluctant to spend money. You can tell him the price over there. Everyone definitely hopes that his business will get better and better. Tell him about the current growth trend of registered trademarks, and tell him how easy it will be to register in the future. If the registered trademark is rejected, won't refunds be given if the trademark fails? , if it becomes difficult to register in the future, he will spend a lot of money in vain. Adding to the benefits of trademarks, I think I should try my best. Maybe my thinking is not broad enough. You can ask everyone for more ideas. Don't take too many big ideas. If the evaluation is messy, the customers you contact may not understand it. Try your best to lay out the interests for him and let him consider it himself.