Popular leisure brands are also divided into grades. Obviously the lowest ones are Baleno, Jeanswest and the like.

In this level, Baleno, Living Geometry (S&K), Jeanswest, IP ZONE, Giordano, Spongeco, U2, etc. are about the same price. Giordano, U2 and Spongeco are the most expensive (referring to The original price, maybe no one pays attention to it...), it is also the best, much better than others, because the new models are good, U2 and Giordano should not be at this level. Be nicer.

The above are ESPRIT and JackJones, which are known as college student brands. Personally, I feel that it is too cheap and too popular, so the alternative is to give up on my own Style.

ESPRIT can not but be said to be a typical representative of this level. He was the first to introduce it and has the most comprehensive approach. From him, we can see that others The future of the brand

The advantages of this level are: not too expensive, often discounted, the style was great and the quality was decent when it was first introduced, there are stores everywhere, and the service is also good

The disadvantages are: the price is getting more and more expensive, discounts are becoming more and more frequent, the styles are beginning to be unsightly, and the quality is a headache!

In other words, after being introduced for a period of time and becoming popular, it becomes useless. If it does well, it will become like ESPRIT. If it does not go well, hehe, look at what ETAM has become now. Let's think carefully about whether JJ is following ESPRIT's old path. . . The reason for the deterioration is that at the beginning, the design was still synchronized with the headquarters, and the styles were guaranteed. However, after a while, domestic manufacturers began to gradually design by themselves, so. . . It's really much worse. It is normal for the quality to deteriorate with more production.

In this level, there are quite a lot of ESPRIT, JACK & JONES, Mark Hua Fei (fake foreign brand, the sub-brand of Septwolves), TOM TAILOR, etc. ESPRIT is the most expensive, pants can go up to 500, Lingshan Less than 400, if the top is big, it will be more than 600, and the coat will not be less than 1K. JACK&JONES and Mark TOM only have 10 to 20% lower prices. In terms of style, JACK&JONES is similar to Mark. They are both fashionable and have high body requirements. ESPRIT is more sophisticated and has no big restrictions. TOM TAILOR is worn by big boys

The above is casual wear, and there are also other brands in the same level. There are denim brands, roughly LEVI\'S, LEE, WRANGLER, GAP, CKJEANS, GUESS, LOIS and LEE CORPER, G-STAR, 5TH STREET, Apple.

My personal favorite is JACK&JONES. The style is street style but not exaggerated, and it shows personality.

Many people think that LEVI\'S and 501 are the best pants styles. It is worth noting that the price of LEVI\'S is not only divided by style, but also by place of production, such as 501, domestic 698, non-Lvbin 798, and Japanese 858. There are obvious differences in quality. LEVI\'S tops are just so-so. It's my personal preference. The shirts cost more than 400 and the sweaters are about the same. They are all made in Korea. The traditional denim jacket is a must-have every season. The domestic price is always 998. Sometimes there are some from Japan. Imported clothes can be sold for 2K. It is recommended not to touch them. If you want them, go to Hong Kong to buy them. I have to admit that LEVI\'S is on the decline. The discounts are very few, and when they are out of season, they are no more than 30% off

LEE is the first choice for Chinese people to buy jeans. He came in early and has the first impression. In fact, he is* Anyone who made his fortune by selling women's jeans would have been buried long ago. His previous advertisements always misled people into thinking that he was the first pair of jeans. In fact, he was not. Of course, there was a first, which was the first pair of zippered trousers (see Retro pants are all buttoned). LEE is very popular in Japan, and there are also some pants imported from Japan in China, such as the 101 series. I have the same suggestion, it is much more cost-effective to buy in Hong Kong.

Not many people know about WRANGLER because it has just been introduced. In fact, it has a great background and ranks first in sales in the United States! There are three major denim brands including LEVI\'S and LEE. Personal evaluation of him: First-rate quality! What does it look like? . . It really looks like a cowboy when you put it on - an American farmer. It's really very rustic. After all, it's a competition uniform for the American Cowboy Competition. It's cold. . .

GAP! The most popular clothing brand in the United States, which also includes OLD NAVY and BANANA REPUBLIC, it cannot be said to be a pure denim brand, but more casual. The price is a bit unfair. Although it is very cheap in the United States, it is very expensive here. Most of the pants are over 600, and the jackets are over 1K, so the discounts are not encouraging. The stuff is pretty good.

CK JEANS is another popular brand in the United States. It has the same problem as GAP. It is a bit expensive. Because it is the world’s first DESIGNED JEANS (to put it bluntly, it is designer jeans), so the pants They are expensive, the most expensive ones are between 800 and 1,400, but there are also more expensive ones, around 1,500 for a coat, and the most expensive shirts can cost more than 1K. The price has a lot to do with the place of production, and the domestic ones may be nearly half cheaper. There should be quite a few CK fans here. I feel that the styles in China are much worse than those in foreign countries. Could it be that the "self-designed" products are discounted very hard? One item is always 20% off, two items are 30% off, and three items are 60% off.

GUESS is said to be a mid-to-high-end brand in the United States. Its products are similar to those of CK and J, but more expensive. The flower-lined fir is very famous, but the domestic agents seem to be very bad. You see in Beijing. Only one store, LCX, carries it, and the promotion is terrible. The discounts are just as strong, usually 50% off, but sometimes 20% off.

LOIS and LEE CORPER are two domestic agents, so the counters are always connected together. The original price is the same as LEE. If there is a discount, no one will remember the original price. . . The stuff is much worse than their awesome advertising slogans, I don’t recommend it.

G-STAR is a brand worth talking about. It is one of the few brands whose domestic prices are cheaper than those abroad, and much cheaper! Whether you believe it or not, G-STAR rarely sells items below 1,000 RMB in Europe. It is normal for a top to cost 2 or 3,000 RMB. It is a standard third-tier brand. Legend has it that when Europeans come to China, they buy in bulk. Indeed, it is much cheaper. This is entirely a blessing of “independent design”! That is to say, compared with the European G-STAR, except that they are the same brand and some classic styles have not changed, there is nothing the same. Fortunately, the current style still wins the favor of many people (I don’t like it). The price of the pants is about the same as Levi, and the top is the same as ESPRIT. Highly recommended! ! ! !

Wujie and Apple do not recommend it. Although it is not expensive, it is not cheap either. The quality is average, the design has no personality, and many of them are plagiarized.

I will forget my experience again. There aren’t many left, I don’t have third-tier stuff, I’m so poor, but it doesn’t stop me from visiting their stores, haha. . .

REPLAY, one of the Italian denim brothers, has a street style, which is relatively uniform and does not change often (some people think it is single, which is the same thing). The pants are not under 1K, and there is no cap when going up. The top is about 2K, T Usually around 800.

DIESEL! Known as the hottest denim brand! They are also from Italy, with exaggerated styles, some of which cannot even be worn daily. Some people commented that the top is not as good as REPLAY, but it is in the eyes of the beholder. The price is also expensive, the same as REPLAY. I feel that the relationship between their two families is the same as that between Levi and Lee.

It’s a pity that such a popular brand is not sold exclusively in China! ! ! The only place that sells them is a denim specialty store from Hong Kong called HEIB, which sells various Italian denim brands, with a little bit of DIESEL. The problem is that HEIB only has two in Shanghai, and none in Beijing!

NAUTICA, a casual brand founded by ABC, is very expensive, as expensive as CK J. It also has a sub-brand (this is called a sub-brand, Han-__-III) NAUTICA JEANS, the price is approachable It’s a bit different. Like LEE, the pants can sell for more than 500. What I feel is: the style is so similar to U2-___-III

TONY WEAR, a casual brand with a similar price to JJ, also has a side Brand TONY JEANS, the price remains unchanged, the production plant is somewhere in Zhejiang, I don’t know if it’s Shanghai, the customer reviews are average, discounts are frequent, the quality is uneven, I personally don’t think it is a good choice.

< p>IZZUE, a brand for young people from Hong Kong, produced by Maggie Cheung, the style is street style, Japanese style, the price is the same as JJ. People who like that style will like it very much, but those who don't like me just hate it. Discounts are active .

MEXX: Europe is your way! From Germany, in Europe it is ordinary clothes, the level is the same as ESPRIT, the price is the same, and the style is the same -___-III, when I heard "Europe is your way" Don't you think it's a bit worth it? It's indeed a bit too much money for the Chinese. There are MEXX JEANS

There are also some uncommon brands, such as the Italian brands sold in HEIB, which may enter the country recently. CHEVIGON (already entered the market), GAS, and ENERGIE Italian denim all have the same style, like REPLAY, but the price is much cheaper, the same as LEE. The latter two are hard to see elsewhere except HEIB, and the former has entered the domestic market in a big way. There are also some old brands, such as Marlboro and CAT (not just shoes), which are all extremely expensive. CK J’s stalls