China's Electrical Appliance Capital - Wenzhou·Yueqing
Wenzhou has been known as the "Famous City in Dong'ou" since ancient times. It has a long history of humanities and splendid landscape culture. In the 1980s, a group of entrepreneurs emerged in this land. A person who has something to do will eventually become a person who has something to do. The Wenzhou model that people are talking about now is ultimately a model of Wenzhou people. People from Wenzhou are businessmen and businessmen, and their footprints have spread all over the country and even countries in the world. This tradition of trade and benefiting workers can be traced back to the Tang and Song Dynasties. The concept of "equalizing business power, shortcut business methods, consolidating businessmen, and clarifying business laws" originally advocated by the Yongjia School was deeply rooted in the hearts of the people and influenced generations after generations.
Yueqing is the birthplace of the “Wenzhou Model”. The establishment of a model requires a generation to pay a heavy price. It is their ingenuity that earned them the reputation of "China's Electrical Appliance Capital". The place name "Chinese Electrical Appliance Capital" no longer belongs to a geographical concept, it has become synonymous with "electrical appliances". Wenzhou Electrical Industry Cluster covers seven towns, including Liushi Town, including Beibaixiang, Lecheng, Wengyang, Qiligang, Huanghua, and Xiangyang. The entire area covers an area of ??about 200 square kilometers and has 28 industrial parks. , the larger ones include Liushi Export-oriented Industrial Park, Xinguang Industrial Park, Lecheng Central Industrial Park, Wenzhou Bridge Industrial Park, etc., with a total construction area of ??approximately more than 30 million square meters. There are more than 2,000 electrical companies in the gathering area, employing 150,000 people.
The development path of "China's Electrical Appliance Capital" is a bumpy road, a road of innovation, and a road of hope. "China's Electrical Appliance Capital" has gone through three stages of development: family workshop enterprises, family-style joint-stock cooperation and socialized enterprise groups. The enterprise group that completed primitive accumulation began to organize and radiate the country in the early 1990s in the way of cities driving rural areas. Market tentacles, promote marketing model innovation, and implement online marketing strategies. In the late 1990s, the industrial structure developed from a single low-voltage electrical component to a complete set of high and low voltage, integrating power transmission, transformation, distribution, industrial control appliances and various special-purpose electrical equipment. "China's Electrical Appliance Capital" has a mature market economic environment and a strong economic foundation. Companies such as Chint, Delixi, Tianzheng, and Renmin are able to stay in China's Electrical Appliance Capital while not being limited to one place. The "going global" strategy enables companies to expand their development space in overseas markets, allow their products to go global, and participate in international competition.
After years of development, the "Electrical Capital of China" has cultivated a number of leading companies. There are more than 40 electrical group companies in the city, 5 companies are among the top 100 in the national machinery industry, and 12 companies are shortlisted nationally. Top 500 private enterprises. The trademarks of 13 companies including "Chint", "Delixi", "Tianzheng" and "Renmin" have been rated as "China's Well-known Trademarks"; 13 products have been awarded as "China's Famous Brand Products"; more than 60 products have been awarded by the state "Inspection-free products"; 26 companies' products were rated as "Zhejiang Province Famous Brand Products"; 22 trademarks were "Zhejiang Province Famous Trademarks"; 12 companies were rated as "Zhejiang Province Famous Trademarks", and the Provincial Industry and Commerce Bureau awarded Yueqing as "Zhejiang Province Famous Trademarks" "Zhejiang Low-voltage Electrical Appliances Brand Base"; the Provincial Department of Science and Technology awarded Yueqing the "Smart Electrical Appliances Industry Base", and product quality and brand building have been strengthened. The "Electronic Capital of China" has won Wenzhou a golden business card of "national brand". This golden business card embodies the wisdom and sweat of thousands of people, and it shines even more brightly over the years.
In order to promote the sustainable and healthy development of Yueqing Electric, the Yueqing Electrical Industry Association (formerly known as the Yueqing Low-Voltage Electrical Industry Association) was established in 1997. In 2001, Wenzhou Electrical Industry Association came into being. In November 2003, Zhejiang Electrical Industry Association (formerly known as Zhejiang High and Low Voltage Electrical Industry Association) was established. The three-level association operates together and has about 500 members. The association has six committees: economic development, rights protection, publicity information, technological innovation, member work, and financial supervision. It has also set up offices and complete branches in Hangzhou. The capacitor branch was established in the city. Since its establishment, the association has always adhered to the purpose of member service, giving full play to the role of service, self-discipline, rights protection, supervision, and coordination, and building a good platform for exchanges, mutual assistance, and win-win for industry cooperation.
Over the years, the association has carried out a lot of work in the electrical industry, responsible for hosting newspapers and periodicals such as "China Electrical Appliances Capital News", "China Electrical Appliances Capital Information" and "China Electrical Appliances Capital Website", as well as organizing training, exhibitions, It conducts various tasks such as inspections and exchanges, and at the same time actively organizes enterprises to break international trade barriers, conduct irregular production safety inspections, and holds more than one electrical forum and seminar every year. In recent years, the association has introduced a series of management measures to solve the problems faced by enterprises in 3C certification and reduce certification fees for the industry. In a period when price competition is becoming increasingly fierce, the association organizes enterprises to coordinate prices, safeguards industry interests, and promotes 3C certification. The industry continues to develop healthily. With the support of the government, the Electrical Associations of Zhejiang Province, Wenzhou City and Yueqing City have successfully held seven consecutive "China Electrical Appliance Culture Festivals". The annual New Year's Festival has become a grand event for the Chinese electrical appliance industry and has become a friend across the country and around the world. This vivid window to understand Liushi also makes Wenzhou's private economy and culture more famous. The achievements achieved by the association have been recognized by higher-level governments. It has been rated as a national advanced civil organization, an advanced unit in Zhejiang Province, a municipal demonstration unit in Wenzhou City, and an outstanding social group in Yueqing City.
With the development of economic globalization, the manufacturing industries of developed countries have begun to transfer to our country. In particular, the Yangtze River Delta has become an important area for the transfer of manufacturing industries in developed countries. Under this circumstance, electrical companies It is of very important strategic significance to give full play to the agglomeration effect, strengthen independent innovation capabilities and improve core competitiveness. Yueqing City, as the location of the "Electrical Capital of China", has gradually formed my country's advanced electrical manufacturing base in recent years. "China's Electrical Appliance Capital" will integrate into the Yangtze River Delta with an open attitude, move towards internationalization, and show a new appearance on the stage of the electrical world.