According to the Beijing Times, more than half of the bottled water in Beijing is fake, and the sales volume of fake water exceeds 100 million barrels, with a market of 654.38+0 billion. The report aroused strong response from Chongqing citizens. How is the bottled water market in Chongqing? Do you have this fake bottled water?
"Bottled water fraud is inevitable everywhere, but what is certain is that the scale of fraud in Chongqing is not as huge as that in Beijing. After all, fraud should also consider the cost. " The person in charge of frozen water in Chongqing told the reporter, "Taking frozen water as an example, the barrel type of frozen water is a unique tulip type, and the company applied for patent appearance protection. If counterfeiters want to make fakes, they must make a set of molds for producing barrels separately, and the cost of such a set of molds is at least 300 thousand. The fully enclosed thermoplastic film for chilled water cannot be replicated locally, and the trademark on the special bucket cover for chilled water also increases the difficulty of counterfeiting. "
Fraud punishment
It is reported that the serious counterfeit goods in Beijing bottled water market are closely related to the general agent sales model generally adopted by Beijing bottled water manufacturers, and counterfeiters are often agents of various manufacturers. The bottled water enterprises in Chongqing generally adopt the direct selling mode: that is, each bottled water enterprise opens a direct selling water station in the market for direct selling, which reduces intermediate links.
As long as manufacturers strengthen the management of water supply stations, visit regularly and check carefully, it is possible to put an end to the possibility of counterfeiting by agents. Moreover, there are also strict punishment measures within bottled water enterprises. Taking frozen water as an example, once the water supply station is found to be fraudulent, it will be fined more than 20,000 yuan.
percent of pass
In September, 20 12, the Quality Supervision Bureau organized supervision and spot checks on 8 food enterprises such as rice flour 19, soy sauce and 2 132 batches of rice flour, and the qualified rate was 88.32%.