Introduction: As a very famous entrepreneur in China, Li Ka-shing focuses on the real estate industry and is known to almost everyone. The Shanghai White Cat brand is a daily chemical brand with a history of decades. Among our domestic brands in China, the Shanghai White Cat brand can be said to be the leading brand. Speaking of White Cat and Li Ka-shing, many people may not associate them together. And white cats have not appeared in people's field of vision in recent years. So many people will be curious, what happened to the White Cat brand? In fact, a few years ago, the Shanghai White Cat brand was acquired by Li Ka-shing. The story we are talking about today is that Li Ka-shing spent 150 million to acquire White Cat and obtained 130,000 square meters of land. How much money does he earn now?

1. Acquisition of White Cat

As a daily chemical brand, White Cat is an industry. In 2006, Li Ka-shing spent 150 million to acquire White Cat, and also obtained the White Cat trademark together with Hutchison Whampoa. At this point, White Cat has completely become Li Ka-shing's industry, and the White Cat brand was later established as Shanghai Hehuang White Cat Company. For Li Ka-shing, he is full of confidence in developing White Cat into an international brand. Because at that time, Li Ka-shing owned many stores and had two large sales channels, Watsons and Parknshop. Watsons had thousands of stores in our country, and Parknshop was the largest supermarket chain in China. It is undoubtedly the best help for the sales of white cats. Although there were many competitors competing with White Cat at the time, many people also felt that White Cat would definitely develop greatly in the hands of Li Ka-shing.

2. White Cat’s losses

After Li Ka-shing acquired White Cat in 2006, it attracted a large number of people’s attention. Many people also felt that White Cat would shine in Li Ka-shing’s hands. Facai. However, this is not the case. Today, the company White Cat has lost about 1 billion. In fact, after Li Ka-shing acquired White Cat, his key investment was not in the daily chemical business. We all know that Li Ka-shing is a real estate businessman. In the past 20 years, he has invested in energy, ports, real estate and other businesses. Therefore, after the acquisition of White Cat, its development was not as good as people initially expected. At this time, some people may want to ask why Li Ka-shing spent 150 million to acquire White Cat since he did not want to develop White Cat?

3. For land

In fact, the most important reason why Li Ka-shing spent 150 million to acquire the entire White Cat was the land area occupied by White Cat in Shanghai. At that time, White Cat's land area in Shanghai reached more than 130,000 square meters, and there were more than 70,000 square meters of buildings on the land. Calculated based on the current land price in Shanghai, this piece of land is as high as 3 billion. So based on this situation, we can imagine that even if Baimao later had a debt of 1 billion, Li Ka-shing still made about 1.5 billion from this land.

Conclusion: Li Ka-shing has always been a very outstanding businessman, there is no doubt about this, just like when he acquired Hutchison Whampoa. He developed real estate for an established foreign firm in Hong Kong, which made him a lot of money. Among them, many very powerful projects have emerged, such as the Huangpu Garden project.

Li Ka-shing’s business vision is very powerful and unique, which is also an important reason why he can become such an excellent entrepreneur.