There is a news on the Internet that has attracted the attention of many netizens, that is, the trademark "Fuck a Prisoner" has been registered. Some netizens are confused about how to treat the phenomenon of trademarks chasing Internet hot words. I think this phenomenon is only temporary. Soon, this turmoil will subside. Because a company closely pursues Internet hot words to register, the trademark is destined not to be popular for long, because the Internet hot words themselves will not be popular for long either.

It is not difficult for us to guess what kind of thoughts these companies have. They just want to take advantage of the popular memes on the Internet and achieve the purpose of publicity for their own companies. There is nothing terrible about this purpose. What's the matter? They don't want to make their own company's products well. Instead, they work hard to build their own brand. Instead, they chase the popularity of the Internet for temporary benefits or publicity effects. I think this kind of turmoil will happen very quickly because of this mentality. It will subside, and the company will not last long.

Why I say this is because I believe everyone knows that the Internet is a hot word. The meaning of a hot word is that it is very popular during this period of time, but after this period of time, people will not remember it. The Internet There are too many hot words, and new hot words have been coming out since the rise of the Internet, so after one wave after another, these Internet hot words have lost their popularity. And these companies that register Internet hot words will naturally not have enough publicity, and the effect will be reduced.

So I think the phenomenon of trademarks chasing Internet hot words is not very good, and it will end soon, because after the rise of this phenomenon, everyone will slowly find that chasing hot words has nothing to do with it. If you want to build a well-known brand, you must ensure the quality of the product, meet the needs of customers, and keep up with the development of the social times. These are the most important trademarks. They are Internet hot words and cannot bring anything. No matter what, I think this is just a temporary phenomenon, don't pay too much attention to it, it will disappear naturally after a while. There is no need to evaluate anything.