Children, do you have a lot of questions? When will the Changan mid-to-high-end brand behind UNI-T be realized?

L2? L2.5? L3?

Faced with the “various” autonomous driving classifications of car companies

Kids, do you have a lot of questions?

With the release of "Automobile Driving Automation Grading"

Autonomous driving grading has finally confirmed the "national standard"

Level 0 (emergency assistance), 1 There are 6 levels: level (partial driving assistance), level 2 (combined driving assistance), level 3 (conditional automatic driving), level 4 (highly automatic driving), and level 5 (fully automatic driving).

But the model that completed China's first L3 autonomous driving

mass production test

actually does not come from any high-end brand

It is the "cloud released" Changan UNI-T

At the beginning of its release

UNI-T attracted a lot of people with a series of unexplained posters

Partner

"Nature and its laws are hidden in the dark night, God said, let Newton be! All is illuminated".

Pope, Newton, Einstein and other famous people’s sayings

A lot of kids are reading this...

Aren’t you the kid who’s reading this? There are many question marks

But with the official release of UNI-T

This mass-produced car that looks like a concept car

is indeed very consistent with the previous posters. Tonality

The split-type light group that “can’t find the headlights”

The “borderless” grille is integrated with the entire front face

20 Ten-spoke wheels with alternating inch width and narrow width

Very unrestrained V-shaped rear spoiler

There are also double-sided quad exhausts

Equipped with AI Dual 10.25-inch connected screens with sensory functions

Even a suspended electronic gear lever

It’s hard to believe

This is a Changan compact model SUV

It is equipped with a 180-horsepower Blue Whale NE1.5T engine

But it is more avant-garde than many new energy models

UNI-T is pronounced the same as Unity

It is Changan's new product series

The first model under the "Gravity" brand

UNI-T integrates almost all of Changan's latest technologies

Adopts a new platform architecture

Equipped with the Wutong AutoLink strategic cooperation with Tencent

For the first time, it is equipped with the second-generation domestic AI chip of Journey

Based on the new Matrix developed by it ?2 Autonomous Driving Computing Platform

It even helps UNI-T achieve L3 level autonomous driving

Taken together, both in terms of design and technology

UNI-T It can be said that the only thing that is missing from "high-end models" is a new LOGO

Just this month, in addition to "Changan UNI-T", Changan breathed a sigh of relief Registered

"Chang'an Ark", "Chang'an Ark Architecture", etc.

Dozens of trademarks with such names

It seems that we have left Chang'an 2 years ago

The suspense of "new mid- to high-end brands" is getting closer

From 2013 to 2015, Changan experienced a golden age

Production and sales reached "double million" " Under the milestone of Energy

Still lacking

In 2017, independent high-end brands ushered in a blowout

WEY, Lynk & Co and Xingtu entered the market one after another

Changan has begun to usher in a trough period

CS95 and other products that have high hopes for high prices

The market performance is not as good as expected

As China's auto market begins to It has gone downhill

"The strong get stronger and the weak get weaker"

The "Matthew Effect" has become more and more obvious

Chang'an began to choose to show goodwill to Young consumers

CS75?PLUS, CS85?Coupe and Eado PLUS, etc.

The launch of a series of younger models

Changan, which once had a calm style There is a big difference

For the first time, the 90-year-old man who looks good has turned his attention to Changan, which has become more and more good-looking

In 2019, Changan Automobile Sales reached 803,200 vehicles

But Changan is still stable...

It is a mess

It did not choose to establish a new brand in 2020

Instead, the “Gravity” product series was launched

Looking at the entire 2019

Lynk & Co. and WEY, which are positioned as independent high-end brands, actually did not hand over

satisfactory answers

Lynk & Co. Cumulative sales reached 128,000 vehicles

WEY could barely maintain its annual sales of 100,000 vehicles

As for Chery’s star next door

it was even more "Tiggo 8? PLUS" label

When the design can no longer surprise people

Lynk & Co. and WEY began to make efforts in marketing

Lingk & Co. Lynk & Co participated in the WTCR World Touring Car Race

Launched the "domestic steel cannon" Lynk & Co 03

The WEY-titled rocket began to fly into the sky

Boss Wei also ran in Alxa himself Cross-country rally

But as an independent high-end brand

These seem to be far from enough

Changan Automobile President Zhu Huarong said in an interview: "You may become a martyr if you are too early." If you are late, you will become a latecomer. And whether you can make profits by timing it and whether you can share such a platform with many competitors is also a question that I think Chinese brands must face now.

The impact of independent brands on high-end is not achieved overnight

Examples of failure are already in front of us

Not to mention that many brands are heading for failure

In the future, there are still There will be 4-5 UNI series models launched

Including sports SUVs and sports sedans

Some models will be sold in Turin

Chang'an European R&D center for research and development

UNI-T will directly compete with Lynk & Co and WEY

If this series is successful

There is no doubt that Changan will be the mid-to-high end in the future The brand

will have the opportunity to be "born" at a higher starting point

However, what Mr. 90 is most curious about is that