Content design of a WeChat open class

The content of the open class is divided into four parts.

The title of the attractive question

The topic is the door of your whole open class. No matter what you talk about in an open class, you must have an eye-catching theme.

Content design

The purpose of doing an open class is to make a deal with customers. Content design must conform to our intended customers, learn to divide the types of our own customers, and design the content of open classes according to customers.

Benefits of open classes

When you do your own open class, you should give them some benefits to attract them, whether it is a deal or not.

Open class design time

The design time of open class should not be too long, just one hour or so.

Second, the process of open classes

1 Open class invitation "Not many people, but good" invites customers and sends invitations to friends. According to your own WeChat friends, you can selectively send invitations in groups.

As for the details of the idea, you can be cautious when inviting people. It is better to invite fewer people than troublesome people.

2 open class invitation speech

Speech requirements (it is best to invite core customers by private letter)

Demonstration speech: Hello, I'm XXX. We will have an open class on WeChat business tomorrow, and we sincerely invite you to attend.

Dear, didn't you consult our products last time? This time, we specially invited the company's powerful lecturers to open an open class, and invited you to attend at eight o'clock tomorrow night.

Hello? I am XXX, and we will open an open class for you. We sincerely invite you to come and participate.

3. Open classes inform customers of the time of joining the group.

Don't let customers join the group in advance, but must send out the information of joining the group in a unified way.

Three? Arrangement of open class personnel

It is best for the group owner of the core group to be the host (because the group owner can @ everyone's, and the information can be timely when sending the transaction information).

Group rules (no rules, no Fiona Fang)

The second core diagram (whiteboard diagram)

Teaching assistant of open courses

1 Kick the teaching assistant (there are always some people who break the rules, secretly solicit customers and steal resources, and such people will definitely be eliminated).

Active atmosphere teaching assistant (scattering flowers, catering, asking some questions and even answering questions)

3 transaction assistant (convenient for everyone to pay the transaction and follow up the intended customer privately)

Recorder (arrange a person to make audio recording and keep it in the company file)

Advance payment preferential activities

Sun forecast name picture

No one pays, and we have to do the payment link ourselves, which will incite the atmosphere?

Constantly throwing temptation factors to lure transactions.

The benefits of joining today

Dissolve a group

Inform the team of the dissolution time and contact as soon as possible within this time. With contact, you can enjoy the temptation of sharing next time (paving the way for the next invitation)

Intentional customer tracking after open class

Whoever pulls customers will follow,

What is the purpose of our open class? Help us to complete the transaction, so the closing link must be done very carefully!

In addition, only customers will have a deal, and the publicity activities in the early stage of the open class are very important.