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Brand bonus helps Qinghai enterprises to "strengthen their muscles and bones"

In recent years, the industrial and commercial departments of Qinghai Province have continuously expanded registered trademarks, famous trademarks of Qinghai Province and well-known trademarks of China? Three phalanxes? Take new measures, seek innovation, and solidly promote the implementation of the trademark strategy. The brand dividends released by the three major trademark phalanxes will make Qinghai enterprises? Strong muscles and bones? , bravely stand on the tide.

through development in our province? Serve thousands of enterprises and cultivate thousands of trademarks? Activities, trademark registration applications for five consecutive years exceeded the 2 mark. It is worth mentioning that the trademark registration has shown a good momentum of development, and the total number of registered trademarks has doubled compared with five years ago. Up to now, there are 12,918 registered trademarks in the whole province, including 43 well-known trademarks in China, 175 well-known trademarks in Qinghai Province (excluding the well-known trademarks in Qinghai Province that have been recognized as well-known trademarks in China over the years) and 33 registered geographical indication certification trademarks. The number and quality of trademark brands have improved significantly, and the three major trademark phalanxes have begun to take shape.

under the leadership of the provincial government, the provincial industrial and commercial departments insist on? Go out? Actively build a platform for Qinghai branded goods to enter the domestic and foreign markets. From 29 to now, what is the province's? Beautiful qinghai, distinctive brands? As the theme, it has successfully held six Qinghai brand promotion conferences in Shanghai, Chengdu, Jinan, Zhengzhou, Nanjing and Wuhan. The 6th Promotion Conference * * * organized 892 well-known brand enterprises in our province, such as China famous trademark and Qinghai famous trademark, and nearly 1, kinds of products participated in the exhibition. Sixteen special presentations and docking meetings with enterprises outside our province were held successively, and nine enterprise trade signing ceremonies were held. There were 286 enterprises in our province * * * signing 52 agreements with 498 enterprises at home and abroad, with a total amount of 39.622 billion yuan. The successful holding of the promotion conference showed Qinghai's characteristic brand goods at home and abroad, and improved the popularity and influence of Qinghai's characteristic brands. What is the commodity in our province? Made in Qinghai? 、? Made in Qinghai? Successfully transformed? Qinghai brand? , brand influence continues to expand.

in recent years, the industrial and commercial departments of our province have made full use of Qinghai brand building funds, set up special topics and columns in various media inside and outside the province, and widely and deeply publicized Qinghai trademark brand work and brand products, creating a strong social atmosphere. Has produced a variety of themes of Qinghai trademark brand publicity feature films, in CCTV, Qinghai Satellite TV channels broadcast? Qinghai Chi (a) famous trademark enterprise style exhibition? , in Qinghai Daily, Xihai Metropolis Daily and other newspapers and periodicals to open columns to promote Qinghai Chi (author) famous trademark enterprises. And through the establishment of Qinghai brand street in the main block of Xining city, and the establishment of large outdoor billboards in Xining airport expressway, the brand awareness of Qinghai brand has been further improved. Qinghai's independent brands take advantage of the situation to promote Dongfeng, which is widely known to the world.

The person in charge of the Provincial Administration for Industry and Commerce said that the industrial and commercial departments of our province regard the protection of the exclusive right to use trademarks of enterprises in this province as the key work to standardize the market order according to law and ensure that the legitimate rights and interests of enterprises are not infringed, and have organized and carried out a series of special law enforcement actions focusing on the protection of the exclusive right to use trademarks of Chi (Zhu) names. Since 211, the province's industrial and commercial departments have investigated and dealt with 1,87 trademark infringement cases, involving a total amount of 14.423 million yuan, and destroyed 9 dens for making and selling fake goods. Industrial and commercial and market supervision departments have severely cracked down on trademark infringement through the development of special actions to protect trademark exclusive rights. Qinghai brand? Goods escort, making the road of Qinghai goods going to the world smoother.