Produced in the East District of Guanhaiwei Industrial Park, Cixi, Zhejiang.

Bull Electric was founded in 1995. Chairman Ruan Liping, as an entrepreneur in the 1990s, has been in the humble industry of sockets for 23 years and has continued to lead during this period. The team has brought forth new ideas and transformed the "small business" into a big situation. The company's current annual sales are nearly 9 billion yuan.

Since 2014, Bull Electric has officially started exploring overseas markets for its 'own brands'. It has now spread across major markets in Southeast Asia, and through the establishment of a cross-border e-commerce department, it has opened up markets in overseas developed countries such as Europe and the United States. .

In the eyes of many people, Bull Electric belongs to the traditional civil electrician industry and has nothing to do with young fashion and other popular elements. Bull Electric will also cooperate with the Chicago Bulls to launch a number of cross-border products in North America. The launch of new cross-border products will help change the Bulls' more traditional product image in the minds of consumers and embed youth, vitality and sports elements. Bull brand.

Extended information:

The arrival of the mobile Internet era has intensified the diversified development of products, the gradual disappearance of information asymmetry, and the transformation of consumer sovereignty. User demands for sockets, charging and other products have begun to shift towards new directions such as digitalization, portability and security protection for mobile terminals such as smartphones.

There is no doubt that Bulls has timely insight into the changes in consumption upgrading. Chairman Ruan Liping once said: "The times are developing, the market and user needs are constantly changing, and companies should not be complacent."

In 2018, Bull will also step up the pace of brand rejuvenation, and enhance its influence among young audiences through cooperation with some well-known IPs. For example, Bull will cooperate with the upcoming Hollywood animated blockbuster "The Adventures of Bull" Carry out cross-sector cooperation to attract the attention of more young users through entertainment marketing.

People's Daily Online - On the 23rd anniversary of its founding, Bull Electric finally joined hands with another "Bull"!