First of all, what cross-border e-commerce sellers need to know is the platform rules. Mainstream platforms include Amazon, Yi Bei, wish and AliExpress. Registration materials must be prepared in advance. The requirements of enterprises and individuals are different. The seller can choose the registration subject as appropriate. It is worth mentioning that the application materials need to be consistent, and different information cannot appear during the review. At the same time, unregistered materials should be used for registration to avoid disputes caused by account association in the later period.

Second, choose products. The problem of product selection has always been controversial, and there is no fixed method. In addition to market research, Bian Xiao only mentioned one thing, don't infringe. Infringement is a matter of zero tolerance for all cross-border e-commerce platforms, which may seriously lead to the closure of stores. Xiaobai sellers should be aware that in addition to obvious trademark infringement, patent infringement, copyright infringement and other acts, infringement may also be caused by product patterns. Therefore, sellers must use their own product drawings, and do not download and use online product drawings at will.

Third, logistics choice. Cross-border e-commerce sellers need to be cautious when choosing delivery logistics, because logistics has a great impact on the operation of sellers' stores. Because cross-border buyers are more and more strict with logistics, they should not only deliver it safely, but also be fast enough, otherwise there will be a risk of return. It is suggested that sellers choose the logistics channels recommended by the platform, Amazon sellers can choose FBA, and wish sellers can choose wish post. These official logistics channels are not only guaranteed, but also have more policy support.