What should be the best way to name dairy products?

When naming dairy products, the author believes that the following basic rules should be followed:

The first basic principle is that if your company is newly established, and if there was a company before, it is best to be able to make consumers have a mentality of empathy, because in this case, the image of the company will be It can last in the minds of consumers and be easier for consumers to associate with it.

The second basic principle is upgrading. Upgrading is mainly to further enhance competitiveness. If it is just a new product name, but it cannot upgrade the old product, it will affect the image of the company. is very disadvantageous. For some relatively traditional companies, in order to ensure the effect of upgrading, they often choose to use the parent brand to drive sub-brands.

The third basic principle is that the name should have impact. The name of the trademark itself should have a certain impact. However, at present, there are still too few brand trademarks that are truly impactful.

The fourth basic principle is to have global awareness. Of course, this has a lot to do with the positioning of the product. If the product is sold all over the world, then the name must be grand and have the characteristics With a certain international color, it will be more popular in foreign markets.

Finally, the name must be auspicious. If it is not auspicious, it can be said to be a taboo in business. It will not only give people a bad association, but also affect the public's acceptance, thereby affecting the product. market, the ultimate benefits will be greatly reduced.

The Intellectual Property and Trademark Transfer Network provides trademark transfer services. Trademarks are bought and sold on Bajie. Purchasing trademarks saves time on trademark registration

What categories are the trademarks of soy milk and soy products?

p>

What category does the trademark used to make peanut milk drinks fall into?

No inspiration for the trademark name? 10 tips to help you get it done easily

What should you pay attention to when naming product trademarks