It can also be seen from this public marketing that JD.COM is paying more and more attention to the development of third-party stores. From the initial self-management in JD.COM to the coexistence of self-management and third-party stores, we can also see that JD.COM is gradually transforming into a platform model, and this time, providing marketing capabilities for store brands can better solve the problems faced by stores, such as how to establish direct contact with consumers, how to influence consumers' purchase decisions, and how to establish consumers' loyalty, which are difficult for many brands to cross. Now, with the help of JD.COM, everything can be solved.
It can be said that JD.COM has once again set an example for the industry. After all, it supports the brand development under its own platform and helps itself in different directions. The brand development of platform stores is closely related to their own platforms. At the same time, the attached energy can further promote the development of unbounded retail. Marketing is only part of it, and the rest is closely integrated with driverless technology. When the store brand marketing is successful, the subsequent development of the brand can be achieved through JD.COM. COM's driverless technology can further enhance the needs of logistics, sales, services and other aspects, which can be said to be once and for all.