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How to write a courseware plan

Year and month (company information)

Address, postal code, contact person and position, telephone number, fax, website, email address

Report directory

Summary of the first part (summary of the entire plan) (text within 2-3 pages)

1. Brief description of the company

2. The company’s purpose and goals (market goals and financial goals)

3. The company’s current equity structure

4. The funds invested and their uses

5. Introduction to the company’s current main products or services

6. Market overview and marketing strategy

7. Introduction to main business departments and performance 8. Core management team

9. Description of company advantages

10. The company’s current capital increase needs to achieve its goals: reasons, amounts, methods, uses, and repayments

11. Financing plans (fund raising and investment methods and exit plans)

12. Financial analysis

1. Financial historical data (sales summary, profit, growth in the first 3-5 years)

2. Financial projections (the next 3-5 years)

3. Assets and liabilities

Part 2 Overview

Chapter 1 Company Introduction

1. The company's purpose (statement of the company's mission)

2. Company profile information

3. Functions and business objectives of each department

4. Company Management

1. Board of Directors; 2. Management Team; 3. External Support (External Personnel/Accounting Firm/Law Firm/Consulting Company/Technical Support/Industry Association, etc.)

Chapter 2 Technology and Products

1. Technical description and technology holding;

2. Product status

1. Main product catalog (category, name, specification, model, price, etc.);

2. Product characteristics;

3. Under development /Introduction to products to be developed;

4. R&D plan and timetable;

5. Intellectual property strategy;

6. Intangible assets (trademark/intellectual property / patents, etc.).

3. Product production

1. Supply of resources and raw materials;

2. Existing production conditions and production capacity;

3. Expansion facilities, requirements and costs, and expanded production capacity

4. Original main equipment and additional equipment to be purchased;

5. Product standards, quality inspection and production cost control;

6. Packaging, Storage and Transportation

Chapter 3 Market Analysis

1. Market size, market structure and division

2. Target market setting

3. Analysis of product consumer groups, consumption patterns, consumption habits and main factors affecting the market

IV. The current market situation of the company's products, the market development stage of the product (blank/new development/high growth/mature/saturated) product ranking and brand status

5. Market trend prediction and market opportunities

6. Industry Policies

Chapter 4 Competition Analysis

1. Is there an industry monopoly

2. Looking at competitor market share from market segmentation

3. Main competitors: company strength, product situation (type, price, features, packaging, marketing, market share, etc.)

IV. Analysis of potential competitors and market changes

5. Competitive Advantages of the Company's Products

Chapter 5 Marketing

1. Outline the marketing plan (region, method, channel, estimated target, share)

2. Formulation of sales policies (past/current/planned)

3. Sales channels, methods, marketing links and after-sales services

IV. Main business relationship status (agents/distributors/direct sellers/retailers/franchisees, etc.), standard policies for qualifications at all levels (sales volume/repayment period/payment method/accounts receivable/freight method/discount policy, etc. )

5. Sales force situation and sales benefit distribution policy

6. Promotion and market penetration (methods and arrangements, budget) 1. Main promotion methods; 2. Advertising/public relations strategy, media evaluation.

Seven. Product price plan 1. Pricing basis and price structure; 2. Factors and countermeasures affecting price changes.

8. Sales data statistics and sales record methods, and calculation of sales cycle.

9. Market development planning, sales targets (short-term, medium-term), sales estimates (3-5 years), sales volume, share and calculation basis

Chapter 6 Investment Description

1. Description of capital requirements (amount/period)

2. Fund use plan and progress

3. Investment form (loan/interest rate/interest rate payment conditions/share conversion - common stock, preferred stock, optional equity/corresponding price, etc.)

IV. Capital structure

V. Return/repayment plan

6. Description of the original capital liability structure (time/conditions/mortgage/interest of each debt, etc.)

VII. Investment mortgage (whether there is mortgage/collateral value and pricing basis/pricing certificate)

8. Investment guarantee (whether there is a mortgage/financial report of the guarantor)

9. Equity structure after absorbing investment

10. Equity cost

11. Explanation of the degree of investor involvement in company management

12. Reports (regular reports and capital expenditure budgets provided to investors)

13. Payment of miscellaneous fees (whether to pay intermediary fees)

Chapter 7 Investment Return and Exit

1. Stock listing

2. Equity transfer

3. Equity repurchase

IV. Dividends

Chapter 8 Risk Analysis

1. Resource (raw materials/suppliers) risks

2. Market uncertainty risk

3. R&D risks

4. Production uncertainty risk

5. Cost control risks

6. Competitive risks

7. Policy Risk

8. Financial risks (accounts receivable/bad debts)

9. Management risks (including personnel/staff turnover/dependence on key employees)

10. Bankruptcy Risk

Chapter 9 Management

1. Company organizational structure

2. Management system and labor contract

3. Personnel planning (staffing/recruitment/training/assessment)

IV. Salary and welfare plan

5. Equity Allocation and Stock Subscription Plan

Chapter 10 Operations

Forecast of the company’s sales volume, sales volume, gross profit margin, growth rate, and investment return estimate in 3-5 years after the capital increase and Calculation basis

Chapter 11 Financial Analysis

1. Financial Analysis Instructions

2. Financial data forecast

1. Sales revenue detailed list;

2. Cost and expense detailed table;

3. Salary level detailed table;

4. Fixed assets detailed statement;

5. Balance sheet;

6. Profit and profit distribution detailed statement;

7. Cash flow statement ;

8. Financial indicator analysis:

1) Indicators reflecting financial profitability

a. Financial internal rate of return (FIRR) b. Investment payback period (Pt) c. Financial net present value (FNPV) d. Investment profit rate e. Investment profit rate f. Capital profit rate g. Uncertainty analysis: break-even analysis, sensitivity analysis, probability analysis

2) Indicators reflecting the solvency of the project

a. Asset-liability ratio b. Current ratio c. Quick ratio d. Fixed asset investment loan repayment period

Part Three

Appendix 1.

Attachment 1. Copy of business license; 2. Board of Directors list and resume; 3. List of main operating teams and resumes; 4. Description of professional terms; 5. Patent certificate/production license/appraisal certificate, etc.; 6 .Registered trademark; 7. Corporate image design/publicity materials (logo design, instructions, publications, packaging instructions, etc.); 8. Briefings and reports; 9. Venue rental certificate; 10. Process flow chart; 11. Product market growth forecast Figure 2.

Attachment 1. Main product catalog; 2. List of main customers; 3. List of main suppliers and dealers; 4. List of main equipment; 5. Market survey form;

6. Forecast analysis table; 7. Various financial statements and financial forecast tables

*The plan must be typed out on a computer, with alternate lines and wide margins on the page; the title should be in large bold font and small font size. The title is in boldface; each chapter is divided into pages, and the page number must be indicated in the text.

I don’t know what kind of plan you want. I have written a plan before and I believe it is roughly the same. You still have to write it based on the actual situation of the company.