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Which country's brand is Disante?

disante is a Japanese brand.

Disante DESCENTE, a high-end professional sports brand founded in 1935. The brand name is taken from the French vocabulary, which means "downhill". The three arrows of LOGO represent three important skills in skiing: high-speed straight sliding, crossing and sideslip. It represents the brand gene of Disante, which started from skiing, and the spirit of pursuing Excellence and bold innovation.

the founder, Mr. Takeo Ishimoto (another man from Ishimoto's family), established a men's retail store, which was the predecessor of Disante Company.

Extended information:

DESCENTE's development history:

1. In 1961, the DESCENTE trademark was successfully registered, and the brand was officially launched.

2. In 1954, we started the research and development of ski suits. Kazuyoshi Nishimura is a Japanese skier. He has insightful ideas and creativity on ski clothes, and was invited as the brand consultant of Disante DESCENTE.

3. In 1961, the registered trademark of Disante DESCENTE marked the official birth of Disante DESCENTE Co., Ltd..

4. In 197, we established cooperative relations with Hannes Keller and Hans Hess. With the close cooperation of both parties, Disante DESCENTE developed advanced technology and took pains to carry out wind tunnel tests, hoping to reduce wrinkles and unevenness on the surface of clothing as much as possible and reduce air resistance; Finally, it successfully produced the world's first three-dimensional cut downhill ski suit.

5. In 1974, the style of Demopants ski pants came out. "Demopants" is a short form of "demonstrator pant".

6. in 1979, the "magic sports suit" came out. This magic sports suit has all the excellent characteristics of DESCENTE's early clothes. Through the three-dimensional tailoring design and clever adjustment of fastener accessories, the air resistance is reduced and the flexibility and operability of sports are realized.

7. In 198, Eric Heiden, an American speed skating star, made great achievements in wearing the Desante DESCENTE competition suit, and won five gold medals in the 198 Winter Olympics.

8. In 1981, sprinter Evelyn ashford broke the indoor 6-meter running record in the beautiful women's room, wearing a one-piece Desante DESCENTE competition suit.

9. In 1984, at the Los Angeles Olympic Games, the American basketball team won the men's championship in disante DESCENTE.

in October and 215, disante DESCENTE introduced a new cutting concept of S.I.O S.I.O is a brand-new process of Desante DESCENTE. The front, back and sleeves of clothes with this process are connected into a whole, which greatly reduces the sewing amount and improves the windproof and waterproof performance of clothes.

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