what should I do if the logo is stolen? If the parties concerned are unwilling to negotiate or fail to negotiate, the logo registrant or interested party may complain to the administrative department for industry and commerce at or above the county level and request the administrative department for industry and commerce to investigate and deal with the infringement case. The administrative department for industry and commerce shall handle the infringement cases that have not yet constituted a crime, and transfer the infringement cases suspected of constituting a crime to judicial organs to investigate the criminal responsibility of the infringer. What should I do if logo is stolen? 1. What should I do if logo is stolen? The parties involved in ogo theft can solve it through consultation. If they are unwilling to negotiate or fail to negotiate, the logo registrant or interested party can complain to the administrative department for industry and commerce at or above the county level and request the administrative department for industry and commerce to investigate and deal with the infringement case. Second, the nature of LOGO 1. Identifiability The requirements for identifiability must be easy to identify and easy to remember. This must be done in terms of color and composition. 2. Specificity The so-called specificity is to be different from other LOGO and have its own characteristics. Otherwise, the designed LOGO are all the same. 3. connotative design LOGO must have its own meaning, otherwise even if it is beautiful, it is only beautiful in form, but it has no meaning. This requires that the LOGO must have its own symbolic meaning. 4. Legal awareness The legal awareness of LOGO must pay attention to sensitive words, shapes and languages. 5. Overall image planning (structural) Different structures of LOGO will give people different psychological consciousness, just as the horizontal line gives people the feeling of being gentle, steady, continuous and calm, the vertical line gives people the feeling of being high, straightforward, light and impetuous, and the point gives people the feeling of expanding or contracting, which is easy to attract people's attention. 6. Color color is one of the three basic elements of form (shape, color and quality). The commonly used colors of LOGO are three primary colors (red, yellow and blue), which are relatively pure, bright and easy to attract people's attention. Color is a basic subject that must be studied in the discipline of industrial design. Color research involves many disciplines such as physics, physiology, psychology, aesthetics and art theory. With the development of social economy and the change of people's aesthetic psychology, logo design tends to be diversified and personalized, with the application of new materials and new technologies and the realization of digitalization and networking, logo design has played a role in promoting and establishing brands in a broader visual field. 2. Ensure the credibility of brand products to win the trust with quality, trademarks are the guarantee of credibility, giving people a sense of integrity. Through logo, you can identify and judge the quality of goods more quickly and accurately. 3. Excellent logo conducive to competition has distinctive personality, visual impact, easy identification and memory, guiding and promoting consumption, and generating beautiful associations, which is conducive to stand out among many commodities. Such as McDonald's and Pepsi-Cola, have played a very good role in this respect.