the logo is a gold "g" pattern. Ordinary consumers can identify the authenticity of China's gold stores through three tricks: first, when entering the store, they should pay attention to the signs printed by the stores and counters, including the words "CHINA GOLD" and "China Gold" and the golden "G" pattern in the trademark; Second, the products sold in the regular China gold store have the product identification certificate number on the tag, and Beijing consumers can check online at the Beijing National Jewelry Quality Inspection Center; Third, consumers can also directly call the hotline at the beginning of "China Gold" 4, and help with inquiries through customer service staff.