Neither. Ai is a registered trademark, certified by the industrial and commercial department, and a company with a legal business license. Its business scope includes biotechnology, medical equipment, medical devices, health care products, food, daily necessities, electronic products, mugwort products, cosmetics and other products R&D, production and sales. Therefore, Ai is neither a micro-business nor a direct sales company, but a company that adopts a social e-commerce model that combines online and offline services.