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Wuhan Poly’s brand culture

1. Brand concept: 1. Purpose: harmonious life, natural comfort;

2. Concept: harmony builds good;

3. Vision: to create China Real Estate Great Wall;

2. Brand elements: The main body of the LOGO evolved from the initial letter "P" of Poly Real Estate (poly), taking the English "PLA" (abbreviation of the People's Liberation Army of China) and "POLY" , the meaning of "POWER". The overall pattern is simple and lively, with a strong sense of the times, reflecting Poly Real Estate's forge ahead and brave new heights in continuous accumulation and innovation.

3. Brand Management

4. Brand History

5. Brand Construction