We can use trademarks through trademark transfer or trademark authorization, but trademark transfer and trademark authorization are different. We need to distinguish them. Below, Intellectual Property Rights will introduce to you what trademark transfer and trademark authorization are. related content.
(1) Trademark transfer is an important way to obtain the exclusive right to register a trademark. Trademark transfer in a broad sense refers to the act of obtaining ownership of a registered trademark from the original trademark registrant through transfer agreement, acceptance of gifts, inheritance, inheritance, etc. To transfer a registered trademark, the transferor and the transferee must simultaneously apply to the trademark authority for transfer registration or evaluation within 6 months after the transfer. Some countries stipulate that the transferred trademark must be transferred together with the enterprise. my country does not provide for the transfer of trademarks together with enterprises, but it stipulates that the transferee should ensure the quality of the goods using the transferred trademark. Trademarks can also be used as investments to price shares.
(2) Trademark authorization, also known as trademark license, means that the trademark registrant authorizes others to use its registered trademark by signing a trademark use authorization contract. The authorized person engages in business activities (usually producing and selling a certain product or providing a certain service) as stipulated in the contract, and pays the licensor the corresponding fees - royalties; at the same time, the licensor provides personnel training, organizational design, and business management Guidance and assistance in other aspects. For licensees, through professional trademark licensing, they can obtain the right to use a trademark. With the trademark's popularity, good image, and business philosophy, they can do so at a lower cost, faster speed, and lower costs. Risks allow your products to enter the market and be accepted by the market, so that the company and its products can quickly achieve success.
The above is the relevant content about trademark transfer authorization. If your situation is more complex, Intellectual Property will also provide you with 24-hour online customer service consultation services. You are welcome to consult. Registered trademark authorization trademark transfer process