1. Green food products must use the green food logo
1. Enterprises that have obtained the right to use the green food logo should use the green food logo as soon as possible.
The Green Food Mark is a quality certification trademark registered by the China Green Food Development Center in the Trademark Office of the State Administration for Industry and Commerce. As a type of trademark, the mark has the universal characteristics of a trademark and will only generate value when used. If the green food logo is not used for a long time after obtaining the right to use the logo, it will also hinder the management of the China Green Center. Therefore, companies should use green food labels as soon as possible.
2. Green food product labels and packaging must comply with the requirements of the "China Green Food Trademark Design and Use Specification Manual".
(1) When green food manufacturers use green food logos on product inner and outer packaging and product labels, the standard graphics, standard fonts, standard combinations of graphics and fonts, standard colors, The numbering specifications must be implemented in accordance with the requirements of the "China Green Food Trademark Design and Use Specifications Manual" and reported to the China Green Food Development Center for review and filing.
Packaging and labeling must be "four-in-one", that is, the green food logo graphic, "green food" text, serial number and anti-counterfeiting label must all be reflected on the product packaging. Whenever a logo graphic appears, it must be accompanied by the registered trademark symbol "R". The words "Green Food Mark is used with permission from China Green Food Development Center" must be written directly after or directly below the product number, and the standard English is "Certified China Green Food Product". Product labels must also comply with the "General Standard for Food Labeling" GB7718. The label must be marked with the name of the food; list of ingredients; net content and solid content; names and addresses of manufacturers and sellers; date marks (production date, shelf life/storage period) and storage instructions; quality (quality grade) and product standards Number. In addition, the types and amounts of preservatives, pigments, etc. must also be indicated.
(2) Use green food logos in advertisements. Products that are permitted to use the green food logo should pay attention to the use of the green food logo in their advertisements. When used on all objects and media that can be used for advertising, such as on business cards, desk calendars, light boxes, transport vehicles and office buildings, or in TV advertisements, the green food logo must comply with the requirements of the "China Green Food Trademark and Logo Design and Use Specification Manual" .
3. Green food production companies cannot expand the scope of use of green food labels.
The green food logo can be used on packaging, labels or advertisements, and can only be used on products that are permitted to use the logo. For example: a beverage manufacturer's products include apple juice, peach juice, orange juice, etc., among which only apple juice has obtained the right to use the green food logo. The company cannot use the green food logo on the packaging of peach juice and orange juice. In advertising, Advertising slogans such as "So-and-so juice, green food" should not be used. Only "So-and-so apple juice, green food" should be used to avoid misunderstandings among consumers. In addition, in terms of series of products, for example, after a certain tea factory Yunwu Green Tea obtained the right to use the mark, it used the green food mark on undeclared Yinhao green tea; in terms of products of joint ventures and joint ventures, such as A produced by a milk powder factory in Shandong Province After obtaining the right to use the logo, the brand milk powder uses the green food logo on the brand B milk powder produced by its Henan Province associated enterprise without authorization. This is an unauthorized expansion of the scope of use and is not allowed.