Many trademark holders who want to sell a trademark usually ask, how much can my trademark sell for? How much is the appropriate price to list on the platform? This problem is relatively common.
There are many factors that affect the price of a trademark. The editor will analyze it for you below:
1. The category of the trademark, which involves the number of currently valid registered trademarks, and At present, the market industry has different demands for different categories. For example, Class 25 trademarks are currently the category with the largest market demand, but also the largest market stock, so the price is relatively moderate.
2. The recognition of the trademark, if it is a commonly used Chinese character, catchy and easy to remember, and the trademark design is more aesthetic, of course, there will be a price bonus for this type of trademark.
3. The stability of trademark rights, whether there are objections to the trademark during the application process, whether it has been declared invalid, or whether it has been requested to be withdrawn, will all affect the stability of the trademark.
4. The validity period of the trademark. The trademark is valid for 10 years from the time of successful registration. When the validity period is reached, it needs to be renewed, which will cost some fees.
5. The use of trademarks. If the trademark is used and promoted and has a certain degree of popularity, the value of the trademark will be greatly increased. As we all know, well-known trademarks are "sky-high" and are important intangible assets for enterprises. Assets can be used for pledge financing, and ordinary companies will not transfer them easily.
6. Judging from the current market, the price of trademarks with large stocks is usually as low as a few thousand yuan, and the transaction price of trademarks with small stocks is usually around 10,000-30,000 yuan.