Hello, you can describe your problem in detail. The role of trademark strategy for Chinese enterprises is reflected in the following points:

1. Trademark is an intangible asset of the enterprise and an important intellectual property. 2. Trademark is the corporate image and A concentrated expression of reputation

3. Trademark is an information resource and has the function of transmitting information

4. Trademark is the guarantee for enterprises to compete in the market

For example If detailed information is given, a more thorough answer can be given.