What should a company in Tianjin do if it wants to register a trademark? What are the procedures for the company’s trademark registration? The editor has brought you the relevant information about the trademark registration process for Tianjin companies? Knowledge may be what you need. Information required for a Tianjin company to register a trademark

1. If applying for registration under a company name, a copy of the business license must be provided, and the official seal must be stamped on the copy of the business license;

2 .If you apply for registration in your own name, you need to provide a copy of your personal ID card and a copy of the individual industrial and commercial household's business license. The copy of the individual industrial and commercial household's business license must be stamped with the official seal;

3. Provide a trademark If the color of the text or pattern needs to be protected, a color pattern must also be provided;

4. Provide the goods/services to be registered, which can be based on the goods operated by the applicant or the services provided by the applicant, referring to the "Trademark Registration" Use the International Classification of Goods and Services (Nice Classification), ninth edition, and the "Classification Table of Similar Goods and Services" modified by the Trademark Office based on the above-mentioned international classification table to fill it in;

5. Provide official seal or signature "Trademark Agency Power of Attorney", which can be obtained from this website; especially note that the address on the "Trademark Agency Power of Attorney" should be exactly the same as the registered address on the business license. What are the regulations on the trademark registration process and time for Tianjin companies?

1. Design? You can entrust our company or design by yourself before applying for trademark registration. The following points should be paid attention to when designing a trademark: (1) Originality, that is, the design of the trademark must be innovative; on the one hand, it must meet the requirements of distinctiveness, and on the other hand, a creative trademark can easily expand the popularity of the product and quickly occupy the market. (2) The name of the trademark should avoid being associated with the function of the product. (3) The design of the trademark should highlight the theme and be reasonably laid out.

2. Inquiry? Trademark inquiry usually refers to an inquiry about trademark information conducted by a trademark registration applicant before applying to register a trademark, in order to understand whether there are any prior trademark rights that may conflict with the trademark he is applying for. . It takes a long time for a trademark to be applied for and approved for registration. If the trademark registration application is rejected, on the one hand, the trademark registration fee will be lost, and on the other hand, it will take longer to reapply for a registered trademark, and it is still unknown whether the re-application will be approved for registration. Therefore, it is best for applicants to conduct a trademark search to understand the status of prior rights before applying to register a trademark. There are two types of inquiry services: one is internal inquiry service; the other is agency government inquiry service, which takes 7-14 working days.

3. Application? Submit the trademark registration application documents to the Hong Kong Intellectual Property Department.

4. Acceptance? After the Hong Kong Intellectual Property Department receives the trademark registration application materials, it will give an application number and issue an acceptance notice. It will take about one week.

5. Review? Trademark review is divided into two processes: formal review and substantive review. Formal examination means that before examining the application, the Trademark Registry will examine the application form and all attachments in detail to see whether the required parts of the form have been completed, whether the relevant information is correct, and whether the required information is incomplete. If everything is in order, the application process will enter the next stage (substantive examination stage). After the substantive examination is completed to check the deficiencies of the application and confirm that all the information is complete, the Trademark Registry will check the trademark records to determine whether other merchants have registered or applied for registration of the same or similar goods or services. 's trademark. The Trademark Registry will also check whether the trademark concerned complies with the registration requirements stipulated in the Trademark Ordinance. If approved, the application process will enter the next stage (the gazette announcement stage).

6. Announcement? After the Trademark Registry approves the application, it will be announced in the Hong Kong Intellectual Property Gazette for a period of three months. If no one raises any objection, the trademark can be successfully registered.

7. Registration? If there is no objection to the trademark announcement or the objection is ruled untenable, the registration is successful. Under normal circumstances, it takes about 6 months to obtain the registration certificate. After successful registration, it will be valid for 10 years and can be renewed on time six months before expiration. Things to note when applying for trademark registration in Tianjin

(1) The trademark application will enter the substantive examination process after passing the formal examination; if it does not meet the formal examination, the Trademark Office will send a correction notice to the agent or applicant or make a decision. The acceptance notice will basically be accepted and the application date and application number will be retained. After passing the supplements and corrections, the application will enter the substantive review process.

(2) After the trademark application passes the substantive examination, it will enter the preliminary examination and announcement process; if it fails to pass the substantive examination, the Trademark Office will reject the trademark application or require amendment. After the amendment is passed, it will enter the preliminary examination and announcement.

(3) Within three months from the date of preliminary examination and announcement of the trademark, if no one raises an objection or the objection is ruled to be untenable, the trademark will enter the approval registration announcement process and certification process; if the objection is ruled to be established, the trademark will be The Trademark Office will reject the trademark application. What are the naming principles for trademarks of Tianjin companies?

When naming trademarks, in addition to complying with the legal requirements for trademark naming, you should also pay attention to following the following principles:

1. Easy to recognize and read. , easy to understand, easy to remember, easy to write

The name of the trademark must first be clear and concise; the words should be easy to understand, and do not use obscure, obscure words; the words should be simple and easy to write. When printing, do not use ancient or obsolete characters with complex strokes that are difficult to identify or have been eliminated; the pronunciation should be loud and smooth, with a sense of musical beauty, and avoid crooked and straight teeth; in addition, the characters of the name should not be too long.

2. Grasp the characteristics and highlight the key points

The trademark name is very short and can only show the characteristics of a certain aspect of the product. This requires grasping the characteristics and highlighting the key points. This kind of prominence may focus on displaying identity, such as "Kweichow Moutai"; or focusing on displaying technology, such as "Guhan Health Essence"; or focusing on displaying materials, such as "Liangmianzhen Toothpaste"; or focusing on displaying value. , such as "Diamond Electric Fan"; or focus on displaying functions, such as "Bai Li Brand Soap"; or outline the image, such as "Little White Rabbit Toothpaste"; or express interest, such as "Xiyingmen Towel Quilt"; or show style, such as ?Princess piano?;Wait.

3. Integrate name and reality to avoid self-contradiction

The name should reflect a certain feature of the product from a certain aspect. This feature should have a certain connection with the product, not There should be a phenomenon that the name of the product is inconsistent with the actual product or damages the image of the product. For example, the "Black Panther" brand agricultural vehicle, "Black Panther" shows the power of the vehicle, and the "Chrysanthemum" of the electric fan gives people a sense of coolness. The combination of name and reality is reasonable.

4. Consider the psychology of the consumer

Commodities have certain consumer targets, and naming must take into account the psychology of the consumer in order to win the market. For example, children's products must consider children's psychology: so there are Little Angel shoes, White Rabbit toffee, and Wahaha fruit milk. Health care products for the elderly should consider the psychology of the elderly: so there are Baile Chinese patent medicines, Laolaifu oral liquid, and Ruyi brand crutches. Cosmetics are mainly consumed by young women, so the brand names are fashionable and Western-style: Aoqi, Yaqian, Head & Shoulders, Lihua Sibao, and Golden Ballet. High-end consumer goods are aimed at the characteristics that buyers should choose carefully, using trademark names to show that the goods are valuable, sophisticated, durable and advanced, such as Strauss brand pianos, Panda brand TVs, Aerospace brand refrigerators, Sapphire brand watches, etc. wait.

5. The name should be aesthetic and meaningful

The so-called aesthetic means that the name has a vivid image and can make people have good associations. Such as: Tulip brand wallpaper, Penguin brand sweaters, Lotus brand MSG.

Meaningful means that the name can contain more information. Such as "Zhongyi" not only indicates that the product has introduced Italian technology, but also tells people that the product is satisfactory. "Lao Lai Fu" means "Lao Lai Fu" in Chinese and is homophonic with the English word "LONGLIFE" (longevity).

Tianjin Company Trademark Registration Process Trademark Registration