Trademarks, as an important symbol of the intellectual property era, can be seen everywhere in our lives. Trademarks are one of the important foundations for enterprises to develop their brands. The number of trademark registrations in China is also increasing year by year. Due to market competition, many companies' trademarks have become idle trademarks, so many people will choose to transfer trademarks when they need a certain trademark. However, the transfer of trademarks involves certain capital transactions, and currently. In the trademark transfer market, there are no clear regulations on the price of trademark transfer. When transferring a trademark, what are the factors that affect the price of trademark transfer?
What are the factors that affect the trademark transfer price? Factors affecting the trademark transfer price:
1. The popularity of the trademark:
Before the trademark is transferred, the trademark registrant will definitely use it for a period of time, so the popularity of the trademark will continue to spread. When transferring this kind of trademark, because it still has a certain degree of popularity, there is no need to spend more energy promoting the trademark after the transfer, so the price will be relatively high.
2. The validity period of the trademark:
After the trademark is successfully registered, the trademark is valid for ten years. If the trademark needs to continue to be used after ten years, it will need to be renewed. In the process of trademark transfer, the longer the validity period of the trademark transfer, the higher the efficiency of trademark use, and the higher the trademark transfer price.
3. Trademark integrity:
According to relevant regulations: When registering a trademark, no more than ten sets of trademarks shall be registered. If no more than ten sets of trademarks can be registered, then such trademarks are called "remaining trademarks". The transfer price of "remnant trademarks" is relatively low.
4. Negotiation of pricing by both parties:
In the current trademark transfer market, negotiation of pricing is one of the most commonly used methods. However, both parties must have equal trademark information. If both parties know that the information is unequal, it will be difficult to reach a trademark transfer agreement.
If you want to get a suitable trademark as soon as possible, you can go to the official website of Bajie Intellectual Property Trademark Network to select directly, or you can contact the online customer service on our website, and we will make timely and accurate arrangements for you. Senior trademark consultants are at your service!