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What is the use of a trademark?

Answer: Article 3 of my country's "Regulations for the Implementation of Trademark Law" stipulates the forms of trademark use in an enumerated manner, mainly including: (1) Use of trademarks on goods, product packaging or containers The use of trademarks on commodities, commodity packaging or containers refers to attaching trademarks to commodities, commodity packaging or containers by direct affixing, engraving, branding or weaving. The so-called packaging refers to the auxiliary materials used on goods to identify goods and facilitate carrying, storage and transportation. Containers are also a type of packaging. For example, counterfeiters put drinks into bottles and label them with "Coca-Cola"; they weave "crocodile graphics" marks on shirts. (2) Use of trademarks during displays and exhibitions Although the trademark cannot be physically attached to the goods, if it is connected with the goods in a certain way, it is enough to make the general public think that the trademark plays a role in distinguishing the source of the goods. This constitutes trademark use. For example, a trademark is used when displaying or exhibiting goods; a specific trademark is used to indicate the place or counter where goods are sold, but the goods sold are not genuine products bearing the trademark or the trademark of the goods sold does not match the trademark. The purpose of using this kind of trademark is to use other people's trademarks to promote one's own products, but the trademark is not directly attached to the goods. (3) Use of a trademark in transaction documents or advertising. The use of a trademark in transaction documents and other commercial documents and advertising constitutes trademark use. The so-called transaction documents include contracts, business letterheads, envelopes, invoices, price lists, etc. The so-called advertising refers to a form that directly or indirectly introduces the goods produced or sold or the services provided through certain media and forms. Advertising media includes newspapers, periodicals, posters and other written materials, as well as radio, television, and the Internet. and other audio-visual materials.