Chinese Jordan changed its logo to Jordan QDSPORTS. Among them, Jordan's Chinese abbreviation QD used to be the pinyin logo of "QIANDAN", but now it has been replaced by "QDSPORTS". Maybe everyone didn't pay much attention to it before. In addition to changing the house logo, the logos on the shoes have also been changed several times. The full name of Qiaodan Sports is Qiaodan Sports Co., Ltd., which was founded in Fujian in 2000.

Overview of China’s Jordan

Jordan is a sports and leisure brand with pure “domestic origin”. The name Michael Jordan is related to the "Air Jordan" brand owned by Nike. Although this brand has entered the Chinese market, it has not registered the corresponding Chinese name. Therefore, "Michael Jordan" has become an ownerless thing. , after Fujian Qiaodan Sports Goods Co., Ltd. preemptively registered the trademark, this sidestep facilitated the subsequent development of Qiaodan Company.