It is a brand born in China! But it contains Japanese ancestry and Japanese research technology. The brand Oriental Flower originated from a beautiful story... Her birth is the combination of Chinese women and Japanese women. The self-confidence and beauty of flowers bloom, so it is named Oriental Flower.

The following is its introduction on Baidu Encyclopedia:

Oriental Flower

Oriental Flower Company was born in 1992, and registered the "Oriental Flower" trademark in the same year.

Oriental Flowers started in 1992. After nearly ten years of hard work, it has developed from an unknown small factory into a large-scale cosmetics enterprise that is well-known throughout the country. In today's era of rapid economic development in China, we have more responsibility than ever to meet the daily needs of the people, understand them, and strive to become a part of their daily lives, jointly fulfilling obligations and challenging setbacks.

For more than ten years, Oriental Flower has always adhered to the corporate philosophy of "honest service is the best way to impress customers." In order to gain an in-depth understanding of consumers, Oriental Flower has established a complete market research system, carries out consumer tracking, return visits, and attempts to establish a closer and more lasting communication relationship with consumers. Oriental Flower's market research center has established a huge database to promptly analyze and feedback consumers' opinions and requirements to the production and technical departments to produce products more suitable for consumers.

Oriental Flower integrates the needs of modern consumers and develops a series of high-quality products. Its moisturizing series and sunscreen series have the highest market share, and some traditional single products of Oriental Flower such as men's cream and hand cream Hebaobao Cream has remained at the forefront of the market for many years, trusted by millions of families, and has become a distinctive feature of the Oriental Flower brand.

Oriental Flower is a modern enterprise with the courage to innovate. It has always attached great importance to scientific research, technology development and talent training. It has its own technology research center in Shanghai, which brings together high-level technical experts from different disciplines. , while maintaining long-term and close cooperation with many domestic and foreign authoritative institutions, such as the French Biochemical Research Laboratory Se'biologiqres IRBD, Beijing Institute of Daily Chemistry, China Pharmaceutical University and Wuxi University of Light Industry.

The company always attaches great importance to the cultivation of talents and provides employees with unique training plans, positions and good promotion opportunities, so that they have a sense of value, honor and belonging.

Oriental Flower has always adhered to the principle of "originating from society, embracing society", being a corporate citizen with a high sense of social responsibility, and consistently supporting the development of education, health, urban construction, environmental protection and assistance to the disabled, etc. Social welfare undertakings.

We will continue to provide consumers with high-quality products and services to fulfill our commitment: from life to work, from physiology to psychology, to become the best friend of our customers to the greatest extent.

Flower of the East, although it only has a history of fourteen years, was conceived thirty years ago.

Thirty years ago, the founder of Oriental Flower brand left the prairie that brought him infinite joy with infinite nostalgia. But the pure mountains, rippling water, endless grasslands and white sheep there were like a poetic painting that stayed deeply in his heart.

He always felt that the prairie had an indissoluble bond with his life.

By chance, he came to Japan. Japanese women’s natural and delicate skin, exquisite makeup, and dazzling array of cosmetics in the streets and alleys attracted him deeply. The idea of ??spreading beauty to Chinese women came to him. born.

How can we gently and meticulously care for women’s delicate skin? Beautiful grasslands, pure mountains and rivers, white sheep, and the delicate white and tender hands of the milking girl appeared before my eyes again.

Man and nature are closely connected. Nature gives people infinite beauty. Nature is the source of endless beauty. Through cooperation with relevant Japanese technical research institutions, the sheep milk hand cream containing sheep milk colostrum essence was born. Then, Oriental Flower, a skin care brand dedicated to the use of natural ingredients in skin care products, was born.

Since then, a skin care brand dedicated to helping Chinese women gain confidence and hope in beauty has taken root, grown, blossomed and bore fruit in the land of China.

It has 60 registered trademarks, including Oriental Flowers, TAYOI, FLOWERS' WHISPER, Hemei, and IRREY.

Sales network in more than 50 cities across the country;

Hundreds of products with independent intellectual property rights;

Two Taiwan Straits and three places

With Shanghai as the leader, it covers R&D, marketing, administration and production bases across the country.

Leading Figures

The company’s chairman and general manager, Mr. Fang Yixin, is a representative of the 10th National People’s Congress and vice president of the All-China Beauty Industry Industry Association.