The malicious registration and hoarding of trademarks places a burden on enterprises and affects enterprises that really need trademarks.

After a brand or part of a brand is registered by the relevant government departments in accordance with the law, it is called a "trademark".

The main purpose of a trademark is to distinguish one operator’s brand or service from the goods or services of other operators.

my country’s Trademark Law stipulates that for trademarks approved and registered by the Trademark Office, including commodity trademarks, service trademarks, collective trademarks, and certification trademarks, the trademark registrant enjoys the exclusive right to use the trademark and is protected by law. If it is a well-known trademark, Will obtain cross-category trademark exclusive legal protection.

Some emerging companies will increase costs due to trademark issues. 1. The purpose of maliciously registering and hoarding trademarks

The main purpose of maliciously registering and hoarding trademarks is to sell the trademarks to gain profits.

Merchants who maliciously register and hoard trademarks have nothing to do with the merchants who actually use the trademarks.

The existence of merchants who maliciously register and hoard trademarks has resulted in many merchants who truly create value being unable to use their brands reasonably.

The malicious registration and hoarding of trademarks has formed a vicious industrial chain.

They quickly register popular words or famous names to gain profits. 2. Disadvantages of malicious registration and hoarding of trademarks

The disadvantage of malicious registration and hoarding of trademarks is that it will bring additional burdens to those who start new businesses.

It will also cause some trouble to consumers, because the products they choose from the trademarks they see are not necessarily the trademarks for the products they really want to buy.

So registering and hoarding trademarks is not a good thing for the market. 3. The impact of malicious registration and hoarding of trademarks

Trademarks can help consumers identify and purchase a certain product or service, because the nature and quality of the product or service indicated by the unique trademark on the product or service comply with their needs.

However, in this information age, information changes very quickly.

The existence of malicious registrants can easily prevent real trademark users from obtaining the right to register similar trademarks, and consumers cannot choose the products they really want.