1. Word distance: the direct distance between keywords/words. Currently, JD.com has no requirements for word distance. You can search by keywords, so as long as the keywords are covered, the length: the longer the title The shorter the better, but just cover your main keywords and write a title that reads smoothly. It is generally recommended to be within 21 characters. Special symbols: This is helpful for searching. For example, many cushion models are A4L/A5L/A6L. It is convenient for the system to crawl to it. It is best to add special symbols and ask for them from search engines. I don’t know if this place will change in the future. It’s just now. It can be used.

2. Text indexing rules Jingdong currently only indexes a few points on your page, including titles, subtitles, store names, product attribute values, third-level categories, brand words, tag fields, and synonym fields.

3. What are the techniques for organizing titles? What words should be placed before and after? Is there any formula? There is actually a formula, but JD.com’s suggestion for titles is to be shorter and cover the main keywords of your product. That’s it.