The function of trademark objection

1. In order to make trademark application information open and transparent, it is also to enable the public to supervise trademark registration applications and to safeguard their legitimate rights and interests in time.

2. The trademark registration that infringes one's legitimate rights and interests or violates the law can be rejected by the Trademark Office through the trademark objection procedure. It can also protect the legitimate rights and interests of market participants in a timely manner in the case of malicious imitation or cybersquatting of trademarks, which is conducive to stabilizing the market and is also a kind of protection for consumers.

3. However, the objection procedure also has some negative effects. Many people will take advantage of this unauthorized right to raise objections to other people's trademarks at will, and then blackmail or other purposes. I hope the state will still have restrictions on raising objections.

Trademark objection can also be a means of trademark rights protection.

1. Anyone has the right to exercise the subject of trademark objection.

2. Trademark objections can be exercised for three months from the date of announcement for trademarks that have passed the preliminary examination and are announced.

3. The trademark office is responsible for reviewing the subject of trademark objection. Although the way of trademark objection is not satisfied with the ruling of trademark objection, it wants to apply to the Trademark Review and Adjudication Board for review.