Legal analysis: Trademark administrative reconsideration refers to the activities of citizens, legal persons or other organizations who think that the trademark enforcement decision of the administrative department for industry and commerce infringes upon their legitimate rights and interests, and apply to the administrative department for industry and commerce according to law, and the accepting organ will review the legality and appropriateness of the trademark enforcement decision according to legal procedures and make corresponding decisions.

legal basis: article 34 of the trademark law of the people's Republic of China * * * the trademark office shall notify the applicant for trademark registration in writing of a trademark whose application is rejected or not announced. If the applicant for trademark registration is not satisfied, he may apply to the Trademark Review and Adjudication Board for reexamination within 15 days from the date of receiving the notice. The Trademark Review and Adjudication Board shall make a decision within nine months from the date of receiving the application and notify the applicant in writing. There are special circumstances that need to be extended, which can be extended for three months with the approval of the administrative department for industry and commerce of the State Council. If a party refuses to accept the decision of the Trademark Review and Adjudication Board, he may bring a suit in a people's court within 3 days from the date of receiving the notice.