refers to the fact that the title of a commodity contains nonstandard brand words, which will affect the information exhibition of the commodity and the transformation of the commodity. It is suggested to modify the use of nonstandard brand words in the title in time.
if you choose a specialty store, franchise store or flagship store when you settle in Pinduoduo, you must provide the platform with the brand authorization issued by the brand; If ordinary individual shops sell branded goods, they should at least provide formal purchase vouchers, such as contracts and invoices with legal effect. Otherwise, even if Pinduoduo believes that your goods are branded goods, it will still have an impact if the buyer complains about selling fake goods because there is no relevant proof.
If your non-brand goods use the relevant information of a certain brand or have the words "original and genuine" in the title, the goods will be rejected in Pinduoduo and will not be allowed to be put on the shelves.
Generally, if you open a franchise store or specialty store of a certain brand, then your store can only sell the goods of that brand, otherwise, when you put the goods on the shelves, it will be rejected by Pinduoduo for the reason that "the title, brand name and brand information of pictures are all deleted".
1. The application for brand words of Pinduoduo Star Store was rejected?
when applying for brand words of star shops, the merchants need to provide the trademark registration certificate, which must be approved; If it is an authorized commodity, it is also necessary to provide a brand authorization letter. Pay attention to check whether the date, company name and other information on the two certificates are wrong.
2. Why can't I register for brand clearance after applying for brand words?
first of all, you need to confirm whether your brand is already in the brand library of Pinduoduo, otherwise, you will not be able to register if you haven't earned it. Non-well-known brands reporting brand clearance activities need to register for "brand innovation", and only after reaching the specified output can they report to Pinduoduo brand library. Note that successful application of brand words is not considered as landing in Pinduoduo brand library.
3. does it mean that the through train doesn't need to be branded after applying for a star store?
In fact, the two are very different. Star stores are just store promotion, while through trains are commodity promotion, with different effects. If there are many SKUs in the store, it is still necessary to promote keywords through the train. After all, it is difficult for star stores to recommend products to relevant buyers.
4. For example, are the two brand words "Langsha" and "Langsha Hosiery" the same? Theoretically, it is the same, because when a buyer searches for a brand word, it shows a store, not a commodity, so no matter which word he searches for, the store can be displayed; 5. Can't you mention the discount activities of the registered products? Famous brand discount activities need first-and second-tier brands at home and abroad to sign up, and small brands cannot be reported.
At the end of the text, it is suggested that sellers should not be lazy if they want to sell the brand baby, and they must get an authorization certificate, so as to avoid that the baby is taken off the shelf due to improper use of brand information, which will affect the store and cause unnecessary losses.