Guorun Tea Industry is a key leading enterprise of agricultural industrialization in Anhui Province, which is committed to tea farmers. The "National Qimen Black Tea Safety Production Standardization Demonstration Zone" undertaken by the company only demonstrates the tea garden area of 2,500 hectares and the demonstration farmer population of10.6 million, which has promoted the economic development of five key tea-producing counties in southern Anhui. The company innovated its management mechanism and walked out of a real "tea professional cooperative model" and "enterprise+base+farmer" model, which was praised by the tea industry in the whole province.
Guorun Tea Industry is an enterprise that pays unswerving attention to food safety production. The company has established a quality control management system led by commodity inspection, and urged the original factory to organize production according to the standards through the systems of key control point management, real-time monitoring and traceability management. On the basis of perfecting the ISO900 1 quality system, it passed the certification of Zhongnong organic tea and HACCP food safety management system, and passed the GAP (Good Behavior Enterprise) certification on the basis of the certification of Swiss 2400 mu alpine tea garden. High-quality alpine tea garden, supplemented by a comprehensive, scientific and rigorous certification system, ensures the quality and brand reputation of the company's Runsi brand tea products.
Guorun Tea Industry is an enterprise that establishes the market by brand and constantly develops the market. The company practices internal strength, expands the market and gradually improves the production system and marketing system; At the same time, strengthen the introduction of technical talents and strengthen employee training; We cooperate closely with Anhui Tea Research Institute, Anhui Agricultural University, Tea Research Institute of Chinese Academy of Agricultural Sciences and other scientific research institutions to develop fist tea products that meet the market demand. Qimen black tea has always been an important export agricultural product in Anhui and even China, and it is also the only black tea among the top ten famous teas in China that combines the British style with the famous historical tea in China. Qimen Black Tea is a brand owned by Guorun Tea Industry, with a large export volume and a wide range of domestic sales. In the past three years, Runsi brand, as an excellent brand of China black tea, has competed with foreign brands on many important occasions at home and abroad and learned from each other. With the continuous improvement of the brand power of Runsi, the company has gradually established a focused, hierarchical and sub-regional sales network in more than 0/00 large and medium-sized cities across the country, targeted advertising on TV and print media, and designed unified logo stores, image advertising light boxes and posters; Constantly make a fuss about the long history of the enterprise and build the cultural cornerstone of Runsi brand. With the strong support of the relevant departments of provinces and cities, the company is constantly moving forward on the road of applying for the formulation of national standards. 1, IMO organic food certification;
2.HACCP food safety management system certification;
3. The only qimen black tea GAP project demonstration base in China;
4. Lao O900 1:2000: 2000 quality management system certification;
5. Qimen Black Tea National Standardization Demonstration Base;
6, export food hygiene registration certification enterprises;
7, QS system certification products;
8. Products certified by the mark of origin.
9. China well-known trademarks