Everyone has a different opinion.

Adidas' clothing logo is a clover. Enlarging the logo on the back of the clothing can make the brand more eye-catching. The Adidas logo brand itself has very high commercial value, so it needs to highlight the brand, which can improve consumers' high-end positioning.

In modern business competition, brand image has long become the core of an enterprise and even the threshold of competition. Dassler has a forward-looking sense. He exchanged the copyright of the three stripes from the Finnish sports brand Kahu for only 1,600 euros. He understood the commercial value behind the seemingly simple graphics and sold the three stripes of the Finnish Kahu. Those who are short-sighted and greedy for quick gains are destined to be unknown. After obtaining the "Three Stripes" trademark, Adidas made scientific and mature use of it in industrial design and graphic design. The Adidas trademark is a spiral and differentiated upgrade route. In the late 1960s, Adidas decided to enter the clothing industry. They needed a more novel brand trademark to gain consumers' attention. In 1971, the "Three Stripes" were integrated into the trademark for the first time.