How to write a clothing investigation report? Let’s take a look at what the editor has to share today.
The clothing survey report can be described from three aspects. The first is to describe the purpose of the survey report, the second is to describe the specific process and data of the survey, and the third is to describe the results and analysis of the survey report.
Apparel survey report sample 1:
Through a 7-day market survey, the project team analyzed the operating characteristics, coverage, market advantages and disadvantages, geographical location, transportation of the above different types of markets. Conditions, business models, business categories, financial supporting facilities and the reasons for success or failure of market operations have been roughly understood and summarized, and each surveyed market has been elaborated in detail. Clothing market survey report 1.
Part 1 Wholesale Market Survey
1. Guangzhou Urban Sector
Guangzhou has been the main supplier of the domestic clothing industry since ancient times, and is also the main supplier of foreign clothing. processing base. With the rapid development of the clothing industry, various comprehensive and professional wholesale markets have emerged in Guangzhou. After more than 20 years of development and changes, Guangzhou has built one of the densest wholesale market clusters in the world and has become the largest clothing circulation base in the country and even the world. At present, Guangzhou has formed clothing wholesale markets with the Liuhua sector led by Baima and the Shahe sector led by Shadong Youyi.
The Liuhua section mainly includes Guangzhou Baima Clothing Wholesale Market, Black Horse Clothing Wholesale Market, Liuhua Clothing Wholesale Market, Hongmian Backgammon Fashion Plaza, Tianma Building Clothing Plaza, Guangzhou Yuexiu District Tianlong Service Center, and Guangzhou Clothing Exhibition Center. , Lailige Fashion Wholesale Mall, Xinxing Clothing Wholesale Mall, Yuexiu District, Guangzhou City.
The Shahe section mainly includes Shadong Industrial Products Mall, Shadong Industrial Products Market in Tianhe District, Shahe No. 1 Garment Wholesale Market, Shadong No. 2 Garment Wholesale Market, Shahe No. 3 Garment Branch, and Changyun Commerce. Plaza Small Commodity Garment Wholesale Market and Tianbao Garment Wholesale Market.
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In addition, there are sporadic clothing wholesale markets in other areas. In the past few years, Guangzhou's clothing wholesale market was basically in an extremely prosperous situation, but in recent years, it has gradually declined. According to surveys, 50% of Guangzhou's clothing wholesale centers, which were once famous for their new styles and low prices, are at a loss. Therefore, the clothing wholesale market has begun to look for new ways out. They combine design concepts, popular culture, brand image, and business operations. The concept of operating as commodities is a new direction for the development of the clothing wholesale industry market, realizing the transition from selling low-end "bulk goods" to brand management. In order to survive in the fierce market competition environment, various markets are looking for new outlets and operations. Method, below we will make an in-depth analysis of Baima Clothing Wholesale Market and Shadong Lili Clothing Wholesale Market.
(1) Guangzhou Baima Clothing Market
Market overview: Baima Clothing Market is invested and constructed by Guangzhou Urban Construction and Development Group. The market is located on Zhannan Road next to Guangzhou Railway Station. The construction area is 60,000 square meters, with a maximum of 10 floors, including a 4-story shopping mall, a 5-story office building, and a 1-story underground parking lot. Guangzhou Baima Clothing Market was founded in 1993 and is operated and managed by Guangzhou Baima Clothing Market Co., Ltd. The market is equipped with modern facilities such as central air conditioning, passenger and freight elevators, security monitoring systems, fire protection systems, and broadband networks. The shopping mall is beautifully decorated and has spacious passages. It is equipped with supporting service facilities such as a fashion show square, a savings bank, a business center, a shipping station, a parking lot, and a fast food restaurant.
Guangzhou Baima Clothing Market is the mid-to-high-end clothing market with the largest scale, the best decoration, the most complete supporting facilities, the most standardized management and the largest transaction volume in Guangzhou. There are more than 2,000 businesses operating in the market, including garment companies from the Pearl River Delta, Zhejiang, Fujian and even across the country, as well as manufacturers from Hong Kong and Taiwan. Baima Clothing Market is not only a spot wholesale and retail center for mid- to high-end clothing, but also a clothing brand chain franchise center. Wholesale and retail, sample ordering, exclusive agency, chain franchise and other trading methods are available. Women's clothing, men's clothing, suits, evening wear, casual wear, Tang suits, shirts, jackets, coats, underwear... complete varieties.
Since the opening of the clothing market, its market radiation ability has been continuously enhanced. Merchants are located in 30 provinces, cities and autonomous regions across the country including Heilongjiang, Xinjiang, Inner Mongolia, Tibet and other places.
In recent years, the radiating area has spread beyond national borders to five continents, with an average daily passenger flow of tens of thousands, and an annual transaction volume of more than 2 billion yuan, ranking first in the Guangzhou area's market evaluation of over 100 million yuan.
The market adheres to the service quality policy of "comfortable environment, considerate service, assured operation, and continuous innovation" and has obtained ISO9001:2000 international quality management system certification. It has been awarded the title of "City-wide Civilized Market" and "Provincial Civilized Market" in consecutive years. ", "National Civilized Market" and "Top Ten Civilized Markets in the Province", "Consumer Satisfaction Market" and other titles. It was also rated as "Top 100 Best Service Units in Guangzhou" and "Guangzhou City Civilized Market" by the Guangzhou Municipal Party Committee and Municipal Government. unit".
Clothing survey report sample 2:
Clothing, food, shelter and transportation are the four major elements of human life. People put "clothes" first, which shows the importance of clothes to us. So, what factors do consumers consider when buying clothing? Which origins of clothing are the most popular? What is the development trend of China's clothing market?
This survey was conducted in Shenzhen, Guangzhou, and Hong Kong at the end of the year It was conducted in three major cities (other areas were summarized through data collected from friend surveys), in the form of face-to-face interviews. The target group is divided into four categories: female white-collar workers aged 18-25, female administrators aged 26-45, adults aged 26-45, and high school and college students (the proportions are random). The survey also interviewed department store representatives in major cities to understand their opinions and observations. During this period, we conducted a sample survey of a number of retail stores in Xianyang and consumers aged 15 to 60 to gain a comprehensive understanding of the market potential and development trends of the clothing market.
The main results of the survey are as follows:
The types of clothing consumers buy:
Respondents in many cities said: If they want to buy mid-range clothing, they will use Hong Kong brands are the first choice; those who buy high-end clothing, foreign famous brands are the first choice; in the low-price market, mainland brands are the first choice. The international brands that most interviewees are aware of include: BOSS, PRADA, LOUISVUITTON, MA_MARA, ALMA, CHANEL, BUBBERRY, BALLY, ARMANI, etc., and reflect the international brands they may choose if the economy allows (Hong Kong consumers are particularly fond of them)
Many interviewees believe that Hong Kong brand clothing is comfortable, fashionable and of high quality. Hong Kong office wear brands familiar to female white-collar workers include Esprit, Theme, G2000, MichelRene, Jessica and Episode; in terms of casual wear, interviewees Familiar brands include Baleno, Giordano, JeanWest, AppleShop, Bossini, Esprit, U2, Crocodile, and Goldlion.
More than half of the respondents are familiar with Hong Kong clothing brands and believe that Hong Kong brand clothing is of high quality. Consumers have a particularly good impression of Hong Kong brand clothing; domestic clothing has a strong consumer concept of targeting Shanghai. Frequency and occasions for consumers to purchase ready-made clothing:
77% of respondents said that they go to clothing stores every time they go shopping; among white-collar female respondents, 83-85% often shop in clothing stores; Consumers who most like to buy clothing: Hong Kong (92%), Guangzhou (88%), Shanghai (83%), Dalian (72%), Chengdu (76%), Beijing (66%), and Shenzhen (64%).
Consumers usually buy ready-made clothes during holidays:
73% of consumers in Hong Kong, 61% in Guangzhou, 59% in Shanghai, 55% in Shenzhen, and 46% in Chengdu purchase ready-made clothes through the following channels:
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Chain stores (38%) ranked first, followed by department stores (35%) and clothing shopping malls (16%). More than half of the students interviewed prefer to buy casual clothes at chain stores; female administrators prefer to buy clothes at department stores.
More than 60% of the female white-collar workers surveyed paid most attention to quality, 54% paid attention to color and style, and 38% paid attention to price. In terms of casual wear, most respondents pay most attention to price. When to buy clothes:
67% of the respondents said they would buy clothes on impulse, with the highest proportion among Hong Kong respondents (87%), the highest in Shanghai (82%), and the rest in order. For Guangzhou (72%) and Beijing (64%). This survey found that most young female white-collar workers (65%) spend money because of beautiful clothes rather than actual personal needs.
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The busiest dates for clothing sales in the mainland: May Day, National Day, and Spring Festival; Generally speaking, January, February, October and December are the peak seasons; April, June and September are the low seasons.
Consumption amount for purchasing clothing:
The average amount of money spent by respondents on purchasing clothing per year is RMB 2,080 (the same below) or 7.3% of their personal income. Dalian ranks first (2,850 yuan), followed by Shanghai (2,300 yuan), Guangzhou (1,850 yuan), Chengdu (1,740 yuan) and Beijing (1,660 yuan). Hong Kong consumers spend (NT$15,000---NT$20,000) per year
Female executives spend the highest amount on clothing, with an annual average of NT$3,130, female white-collar workers spend NT$2,840, and students spend NT$2,840. It only costs 900 yuan.
In 2001, respondents spent more than 500 yuan on suits, more than 430 yuan on jackets, and 100 to 200 yuan on single items in other categories.
Consumers’ choices when purchasing clothing:
When consumers purchase clothing, the five most important considerations are: size fit (94%), tailoring (92%) , reasonable price (88%), quality (87%) and fashionable style (76%).
Most of the respondents are satisfied with the clothes they bought, but survey information fed back by friends in Chengdu found that respondents in Chengdu felt that they were the least satisfied with the clothes they bought due to the lack of trend information.
Among the respondents who were dissatisfied with the clothes they bought, 60% were most dissatisfied with buying the wrong style, followed by quality, color and size.
More than half of the respondents believe that discounts are the most attractive promotion tactic. Mainland department stores and chain stores that sell clothing will have discounts during the major festivals. In addition, TV, outdoor advertising, and free gifts can attract consumers' attention.
Market analysis:
Valuing oneself and pursuing individuality
The results of the survey on modern people’s clothing consumption concepts show that appropriate clothing that values ??individuality is the first choice Consumers dominate, with proportions of 64.8% and 55.7% respectively; only a few people have the mentality to follow the herd and pursue fashion trends.
My personal opinion is:
Today’s consumers are more rational in their judgment of fashion. For various fashion trends, people now no longer blindly follow and pursue them as they did in the past. , in comparison, consumers' clothing consumption is becoming more personalized, and more people are beginning to pay attention to clothing that can reflect their own charm and style. Especially among the young new generation, they are more adept at accepting new things. They have bold personalities and are willing to try boldly. From another perspective, this is also a manifestation of the progress of people's aesthetics. Discounts have become the "vital gate" of the promotion market. Survey data shows that among the various promotion activities, the one that consumers are most interested in is seasonal discounts; discounts during holidays and large-scale events are also popular among consumers. form. There is also a certain proportion of sales with prizes, and the remaining promotional activities are relatively less attractive.
Judging from the most popular promotion methods, they mainly focus on lowering prices. Price is a sensitive point of consumption. In many cases, price often dominates the life and death of a commodity. Especially for those popular brands, price is the "leverage" of market sales. Through the "leverage principle", merchants can control the quality of goods. sales volume. Due to the consumer mentality of pursuing low prices and high quality, most consumers tend to flock to discounts and promotions of products with brand guarantees. Consumers can also seek a certain psychological balance while purchasing. Therefore, this method is favored by many consumers.
In addition to discount promotions with explicit discounts, the nature of several other promotion methods is not much different from discount sales, and they are also manifestations of profit-sharing promotions by merchants.
Foreign brands perform strongly, and Shanghai products win praise domestically
Survey data shows that 53.3% of consumers prefer foreign clothing brands, while only 16.7% prefer domestic brands. %.
Further compare the comprehensive scores of clothing in different regions in terms of style, fabric, color, workmanship, and price. The scoring is based on a 5-point system.
The survey results show that there are certain regional differences in different production areas in terms of styles, fabrics, colors, workmanship, prices, etc.: Domestically, Shanghai clothing is the most popular among consumers, and its scores in various indicators are ahead of others Clothing from the country of origin. Clothing in Guangdong has a lot to learn from in terms of style, color and pattern. Zhejiang and Jiangsu's clothing indicators scored lower. Through research, I believe:
In today’s increasingly fierce market competition, the role of brands is becoming more and more powerful, especially in the clothing industry. A brand is like a person's name, which distinguishes it from other similar products. At the same time, clothing that successfully builds its own brand wins the trust and following of consumers, improving its own popularity and reputation. Brand is the embodiment and representative of the comprehensive quality of a product. Today, when the consumption concept of pursuing fashionable taste is dominant, the purchase rate of clothing products depends on consumers' perception of the brand to a certain extent. The higher the brand awareness, the wider the range of people who buy it. In the clothing industry, foreign brands have clearly outshone domestic brands. On the one hand, the brand awareness of domestic brands is not strong yet, and their market awareness is not high. On the other hand, the marketing methods and market operations of foreign brands are better than domestic clothing brands, and they are indeed more competitive than domestic brands. Shanghai and its surrounding areas are traditional textile industry bases. The development level of the clothing industry is basically the same as that of Hong Kong and Taiwan. However, its cost and price are more advantageous than those of Hong Kong and Taiwan. Moreover, Shanghai has become the most important place for clothing culture in China. A fashionable modern metropolis, after China joins the WTO, Shanghai's advantages in the textile and garment industry will be further reflected. Judging from future development trends, clothing brands in Shanghai and its surrounding areas will win more awards while going global. Large domestic market share.
Guangdong is geographically adjacent to Hong Kong and Macao. It has more frequent exchanges with Hong Kong and Macao than the mainland. It is also more influenced by Hong Kong clothing styles in terms of clothing styles, colors and patterns, and has become a southern region. A representative of the region with relatively consistent regional characteristics.
Zhejiang and Jiangsu clothing are relatively weak in their own brand building, and the prices are relatively low. Consumers have relatively low scores for various indicators of the products, but in fact the quality of some manufacturers in the region is also low. It’s not low, and you can definitely build your own brand. In recent years, we have indeed seen the rise of many excellent brands in Jiangsu and Zhejiang. According to analysis by industry insiders, in the next few years, the mainland clothing market will show eight major trends:
1. Traditional suits will continue to develop steadily. People prefer new suits that are beautiful, fit, and reflect their taste. Therefore, only products with sophisticated materials, beautiful shapes, and excellent workmanship can occupy the market.
2. Professional attire is further socialized. In recent years, many companies have incorporated business attire into their corporate CI systems. More and more people regard it as a reflection of their personal social image, so the demand is still rising.
3. Improvement of clothing taste for middle-aged and elderly people. The mainland is gradually entering an aging society, with 300 million middle-aged and elderly people over the age of 45. To develop this market with huge potential, improving taste is the key.
4. The demand for underwear requires further emphasis on high quality. From a national perspective, the basic hygiene requirement of having more than five pieces of underwear per person is far from being realized, so the underwear market has very broad prospects.
5. Children’s clothing will completely change consumption and design concepts. Old children's clothing and design concepts do not pay attention to health care functions, while scientific children's clothing consumption concepts and new children's clothing design concepts take children's clothing as an important means for children's survival, protection and development, and combine it with beautifying society. Therefore, it is urgent for the children's clothing market to launch practical, simple, beautiful and elegant children's clothing (including clothing for primary and secondary school students).
Women's clothing, characterized by endless changes and rapid popularity, is the primary symbol of a country's clothing art and clothing industry level, and is also the most active part of expanding domestic demand. However, the mainland's women's clothing industry, from fabrics and accessories to styling design, style innovation and even process methods, still cannot keep up with international advanced standards, and must speed up its search for new breakthroughs.
6. Sportswear will continue to be popular. With the promotion of national fitness movement and encouragement of healthy living, sportswear is loved by the whole society and has become a must-have for people.
7. Tailor-made clothing purchase methods will continue to develop. Today, when people pay attention to taste and advocate individuality, mass-produced ready-to-wear clothing can no longer cover all aspects of life. Some formal clothing, formal wear, and clothing with special requirements will be custom-made in professional stores.
Therefore, there will be more high-end fashion stores in the future, and the clothing on the market will be more personalized and richer
The clothing market is already quite mature, and there seems to be no trace of blank spots in the market. If you want to enter the market, you must go deeper. of effort. The high-end market is occupied by international brands from France, Italy and other countries, the mid-range is occupied by Hong Kong and Taiwan brands, and the low-end is domestic brands. my country's first-tier brands can only barely compete with Hong Kong and Taiwan brands, and their follow-up is weak. There are three distinct levels: high school and low. Why don't my country's excellent clothing companies want to create international clothing brands? However, consumer awareness and the overall environment have all restricted the realization of this ideal. It can be said that currently our country does not have the soil to achieve international clothing brands. To achieve international brands is the entire The long-term goal of the national clothing industry, so in the process of creating an international brand, in addition to our own efforts, we must also know how to make use of the right time, location, people, and proceed rationally. International brands focus on overall style and quality craftsmanship, Hong Kong and Taiwan brands focus on image and fashion, and domestic brands are more thoughtful. We have a lot to learn from all three, so how to find better integration points is crucial. To be a high-end brand, you must cooperate with clothing companies from France, Italy, the United Kingdom, the United States and other countries. To be a mid-range brand, you must learn from the successful models of Hong Kong and Taiwan or conduct in-depth cooperation. Only through independent research and development after cooperation can you have the possibility of success.
It is foreseeable that clothing trade friction will soon enter a period of high incidence. Therefore, we need to strengthen the following key tasks: consolidating existing markets and maintaining export order; fully enjoying potential markets; innovating new markets; and implementing standardization strategies. Export enterprises should prepare a good response to the "post-quota era": first, actively promote enterprise restructuring, optimize resource allocation, and enhance innovation capabilities; second, actively carry out industrialization construction, promote the extension of trade upstream and downstream, and improve the entire system. The third is to actively implement the brand strategy and gradually develop its own brands; the fourth is to actively "go out" and "invite in", actively absorb and digest foreign advanced production technology and management experience, and accelerate the construction of a talent team. Through the China Professional Apparel Project Market Research Report, manufacturing companies and investment institutions will fully understand the product market, raw material supply, sales methods, effective customers and potential customers, providing detailed information for studying competitors' market positioning, product features, product pricing, and marketing. Model, sales network and enterprise development provide the basis for decision-making. The entire 2009 series is mainly a single tone, with black and white representing dual characteristics, such as hard and soft, history and modernity, and also representing the brand's style. In addition, the key theme of this season is "gold". The models wore layered light gold necklaces and rosary necklaces strung with crystals and bohemian pearls, swaying in front of the image of Madonna. Some skirts and shirts were embellished with handmade light-gold heart-shaped badges, a playful nod to Latin Americans, who like to go to church with offerings or lucky charms to represent personal wishes. The clothing, shoes, and department store markets are the first markets to be formed since the reform and opening up. It is a market with low threshold and easy to enter. Because of this, it is also the market most susceptible to saturation and decline.
At the same time, its regional requirements are obvious. Small counties have small county markets, small villages have their own small markets, and large provincial capital cities also have matching standardized markets and commercial buildings. The new season of 09 early spring The series uses a large amount of gold satin/damask to present slim-waisted narrow skirts, loose robes, and jackets. At the same time, it also incorporates its own unique "eclectic elegance" characteristics, embroidering many silk yarn textures with complex patterns, presenting a deconstructed style of abstract printing, and large rain-like water stain prints, which are splashed on the old-fashioned retro style. Cardigan, unique and distinctive style.
A variety of single bright colors combined with Indian folk elements are blended into a unique style of 2009 early spring vacation hunting wear series: including long-sleeved, fitted and straight jackets and outerwear - (some styles are Pengpeng Princess sleeve design) - Paired with a chic bubble mini skirt, it is sexy, cute and charming.
The dresses and formal evening gowns retain clean and neat tailoring, using many pleated trims, which are very Versace silhouettes. For the long-term support of the main and customer groups, the brand is distinctive and profound, with color and tailoring. The techniques are also deeply fascinating; it is worth mentioning that although they are bright and simple, Middle Eastern-style jewelry that resembles Alibaba's only appears in the entire series, adding a lot of mystery and luxury.
To commemorate Mr. Saint Laurent with various cigarette pipe cut silhouettes and bright-colored soft satin materials, the colors include magenta, green, royal blue, lavender purple, and then paired with large necklaces and bracelets inlaid with colorful jewelry (with heart-shaped and embroidery pattern).
Clothing survey report sample 3:
There are all kinds of clothing stores in Hangzhou Tower. Of course, the consumers here are generally mid-to-high-end, and the prices are relatively high. Both the storefront and the interior decoration are carefully designed. Among the many stores, there are some that are comfortable and full of shopping desire, and there are also those that make people feel visually tired and stop at the door. No matter what, the decoration of clothing stores is to cater to the needs of the brand and the visual experience of customers. . Store decoration is related to the business style of a store and the first impression of its appearance. There are too many factors that a clothing store must consider. From design to decoration to business operations, everything needs to be carefully arranged. For example: floor plan, facility size, display window, counter (service desk), etc. After visiting and investigating several clothing stores, we combined the data to conduct a synthesis:
The first is the store. The color and components of the store must be in harmony with the brand products, and at the same time, people can buy them immediately. The reader knows what the store sells and what consumers need. For the entire store, the display window is equivalent to the human eye. It is the most charming, exciting and beautiful. Consumers are most likely to be attracted by the store window. A cleverly designed window display can attract pedestrians in just a few seconds and convince consumers to come into the store. Due to the intuitive display effect of the window, it is more convincing and realistic than television media and print media.
Then there is the layout of the store. Since the layout itself needs to consider the flow route of customers, general clothing stores have two entrances and exits, and the overall layout is a circle. A basic space is: commodity space such as counters, windows, and shelves. platform, etc.; the second is the clerk space; and the customer space. The second is the decoration of the store, including these aspects: from the ceiling to the floor, as well as wall design and shelf design.
The ceiling can create the beauty of the clothing store, and also cooperates with the space design and lighting to form a beautiful shopping environment. The lighting in most clothing stores is generally relatively bright, and the light is relatively mild and not dazzling. Generally, it is mostly white and warm yellow. The spotlight usually shines on the products, while increasing the light in the store.
The design of the walls is mainly simple and clean, but there are also fancy decorations that lack themes and promotions. The wall design of a clothing store should be coordinated with the color content of the goods on display and adapt to the environment and image of the clothing store. Generally, display cabinets can be set up on the wall, a display stand can be placed, and some simple equipment can be installed. It can be used to display some clothing, or it can also be used as a display stand or decoration for goods.
As for the floor design, some stores are relatively simple with floor tiles and stone, but some also match the theme of the store. For example, a store selling British-style boys' clothing will choose wooden floors. Generally speaking, women's clothing stores should use patterns characterized by a combination of curves such as circles, ovals, fans, and geometric curves, with a soft air; men's clothing stores should use a combination of straight lines such as squares, rectangles, and polygons. The pattern has a masculine feel. Children's clothing stores can use irregular patterns and some cartoon patterns on the floor to make them look lively.
Container shelf design mainly involves the selection of container shelf materials and shapes. Ordinary shelves are square and square, but special-shaped container shelves will change their dull and monotonous image, add lively line changes, and make the clothing store show a curve. Special-shaped cabinet frames include triangles, trapezoids, semicircles, and polygons.
At the same time, it can be found that the product layout of each store is different, and the partitioned display makes the image clearer and clearer, making the store very tidy, enhancing the quality of the goods, and consistent with the brand positioning. The new product display area is the main product of the store. A counter is usually placed at the entrance or in the center of the store to display the products. It also reflects the brand personality and connotation of the clothing brand through high-quality products. Ordinary display areas usually hang and display clothing in batches in the form of display racks, platforms or display frames.
During the visit, we took a look at the ceiling and display cabinets of a shoe store, and then took a closer look at several high-end men's clothing stores. The following is the ceiling of a shoe store, which is composed of various line elements. The material is mainly wood and iron. The overall look is beautiful and elegant, and the introduction is rich in design. It can be used as a reference for men's clothing, British style or more gentlemanly simplicity. Clean style clothing store.
The counter of the store below is placed at the outermost position, which has advantages and disadvantages. Nowadays, most clothing stores have their counters placed near the fitting room
to facilitate customers to try on clothes. If you are satisfied with the clothes, you can exchange them and pay directly. However, the design of this counter is very simple, and the letters on the counter are made of lights, which well highlights the brand of the store.
Compared with women's clothing stores, men's clothing stores use relatively simple and single colors, giving them a clean and neat feel. They are also in line with men's shopping habits and are more advanced. Clothing stores are more like this. The most common colors used in men's clothing stores are black, white, gray, brown, and dark blue. Big brand clothing stores also like to hang large posters at the door to better showcase the brand and products.
Summary: The design of the mission statement can refer to the layout, color, display window, service desk, style, etc. of the visit.
The above is what the editor shared today, I hope it can help everyone.